Top 20 British Vintage Fashion Influencers on Instagram (Jun 2026)

We found 96 vintage fashion Influencers in United Kingdom
These influencers mention 'vintage fashion' in their Instagram bio and have audiences primarily in United Kingdom. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
06/11/2026
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1. Caitlin Hare 🍄

United Kingdom

Vintage maximalist fashion creator 🌈 UK designer, festival trader & sustainable stylist ♻️ Brand @theoctopusgardenuk 🐙 Mgmt: bea@leveltalent.co.uk 📧

@caitlin.hare
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Get audience breakdown
Followers
81.9k
Fake followers
22.1%
Engagement rate
1.1%
Average Reel plays
14.8k
Audience gender
female
88.44%
male
11.56%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
35.25%
United Kingdom
31.59%
Australia
4%
Canada
3.33%
Brazil
2.65%
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2. Meg Gadd

United Kingdom

🌿 seasonal living in the countryside of York 👒 vintage inspired fashion ✉️ meglefevregadd@gmail.com

@megnlefevre
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Get audience breakdown
Followers
75.5k
Fake followers
27.43%
Engagement rate
3.34%
Average Reel plays
6.4k
Audience gender
female
88.34%
male
11.66%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
15.78%
United Kingdom
11.01%
Brazil
6.69%
France
5.13%
Russia
4.07%
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3. Daisy 🎪

United Kingdom

London & Norfolk TikTok: daisysuttton Modern Vintage Glamour 💄 Makeup • fashion • hair UGC Creator 📸 Mgmt: georgia@dopaminestudios.co.uk

@daisysuttton
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Get audience breakdown
Followers
72.3k
Fake followers
19.45%
Engagement rate
2.41%
Average Reel plays
12.2k
Audience gender
female
49.94%
male
50.06%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
70.23%
France
7.63%
United States
7.38%
Spain
3.18%
Australia
1.02%
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4. Carol - Vintage and Antique seller

United Kingdom

👗Antique,Vintage,Preloved fashion + decor seller with Vintage Shenanigans! Selling at Chesapeake Mill, Wickham & Castle Cary Antiques Somerset🇬🇧

@frocksandfripperys
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Get audience breakdown
Followers
47.2k
Fake followers
20.5%
Engagement rate
1.73%
Average Reel plays
19.1k
Audience gender
female
96.81%
male
3.19%
Top performing Reels
  1. I have always been a follower of fashion (I worked in fashion too) – to a point. I like to observe and take things on board and then adapt it to what makes me feel comfortable and happy. If that means I will still wear my skinny jeans, then so be it! All you lovely lot that follow me – most of you have been wearing your fashions for quite a few decades and I’m sure most of you know what makes you look good and makes you feel comfortable. So I’m sure few of you are slaves to fashion. But I would love to know what makes you feel comfortable and happy to wear? if you have enjoyed this reel then please like and follow for more vintage shenanigans, tips and trips!☺️
    12.3k
  2. I am always telling you to look in the men’s section at charity shops. Whether it’s men’s jackets or blazers, overcoats, cashmere jumpers, ties, belt (I even have some pre-loved men’s pure wool socks). Back in 1988 I wore a man’s dinner suit to an evening event in London! I dressed it up with an electric blue long silk blouse that fell below the jacket line, and at the neck I placed a vintage blue stoned brooch. The trousers I had to pinch in with safety pins at the waist!!! The things I did for fashion (I worked for Next at the time)! 🤣 I have always loved wearing mens clothes! They give you an individual style and you can girly it up with accessories and colour! What item of man’s clothing do you have in your wardrobe? What’s your favourite? I would love to know. If you don’t have any menswear in your wardrobe, why not give it a go? You could start quite simply with an oversized jumper? Why not like and follow if you have enjoyed this reel - so you don’t miss out on future vintage shenanigans!☺️
    11.1k
  3. I had put this task off for a few months, a little worried about washing a Hermes silk scarf! However, I managed to find a YouTube, video where Ali (think her name is)from @nearlynewcashmere company takes you through each step of washing a Hermes silk scarf - thank you! Also - take a look at their amazing cashmere range - I recently purchased one of their wraps and it’s divine! Anyway, as you can see, the scarf turned out beautifully and it was really easy to do. I just used Lidl‘s finest washing up liquid! If you have any questions please don’t hesitate to ask in comments – it really is that simple.So if you’ve been putting off washing your silk scarves, then don’t-with spring coming now is the perfect time for a freshen up! This scarf will be taken to Shepton Mallet antique and decorative fair in March for sale. If you have enjoyed this reel, then please like and follow for more tips, tricks and vintage shenanigans!☺️#silkhermesscarf #hermes #washingsilk
    8.3k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
49.15%
United States
19.92%
Australia
6.92%
Canada
3.15%
Ireland
2.04%
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5. Cydney

United Kingdom

BSc Wildlife Conservation 🌱 sustainability, clothing care, slow/vintage fashion 🤎 bigger on TT ✉️ cydneybiz.214@gmail.com

@cydney2149
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Followers
30.3k
Fake followers
18.2%
Engagement rate
3.05%
Average Reel plays
38k
Audience gender
female
96.84%
male
3.16%
Top performing Reels
  1. This is one of the easiest ways to be more sustainable! We’ve all got that drawer full of random, tangled cables we never use, but instead of letting them gather dust, you can turn them into something valuable. The copper and other precious materials inside our old cables can be reused again and again for vital things like phones, transport, clean energy and even medical equipment. That’s why this year I’m joining the @recycleyourelectricals Great Cable Challenge. It’s easy to take part, I’ve bagged my old cables up and dropped them off at a recycling point. Bag them up, find your nearest drop-off (link in bio) and join me and millions of others across the UK taking part. Now it’s your turn! #GreatCableChallenge #EWasteDay #RecycleYourElectricals #DontBinItBagIt #AD
    909
  2. Sometimes you have to invest some time in vintage clothing. I find a lot of great vintage - but it is very rarely perfect. Almost every single vintage item I have bought I have repaired, altered or restored in some way. You just have to see the vision! Slow fashion, vintage fashion, clothing care, vintage finds, wool care, clothing restoration, vintage clothing, sustainable fashion, sustainability
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  3. How I do subtle repairs on delicate clothing! From someone who buys a lot of antique and vintage clothing - this is the best way I have found to repair/reinforce clothing in the most undetectable way 🙌🏼 if you have any questions, drop them in the comments and I’ll try my best to answer them! #slowfashion #vintagefashion #clothingrepair #clothingcare
    -
Engagement rate benchmark
  • Median
Audience location by country
United States
34.91%
United Kingdom
17.87%
Canada
7.54%
Australia
6.19%
France
2.84%
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6. Rosie Okotcha

United Kingdom

Fashion historian exploring fashion, film & culture 📓 Let’s Rabbit Hole together 🐇 📱 Vintage & Sustainable fashion ✨ 📠💌- nic@moth-mgmt.com

@rosieokotcha
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Followers
24.2k
Fake followers
23.02%
Engagement rate
13.63%
Average Reel plays
13k
Audience gender
female
61.77%
male
38.23%
Top performing Reels
  1. 2026: THE AGE OF ANALOG 📺 ✨FULL VIDEO ON YOUTUBE (linked in bio) ✨ What analog swap would you be most tempted toward, let me know in the comments 💌 ✨This year we have slowly seen the rise of nostagia and a clear craving for community from in person look alike contests the most recent seeing hundreds of people showing up for a 5 min cigarette break, to the switch from iphone photos to the old digital cameras you used as a teen as well as the viral analogue bag and yes the irony of that doesnt escape me lol💌 people are redefing their relationships with technology, and its clear they are yearnign for real llife comunity. Old I pod are getting more expensive, so if you want one try find your old one and save money, as the generation who grew up online are slowly relasing that we dont really own anything, instead we have countless subscriptions that, which mean with a few missed payments or a forgotten password, we can lose years of our audio visual collections. ✨ and the concept of a digital dark age suddenlt becomes alot more personal. along with social media becoming an increasingly divisive space, what was once an escape from reality and a way to find a community and friendship has become the space many of us are trying to escape.✨ so in 2026 we are going to see people moving towards analog hobbies, like scrap booking or even crochet, to CD players instead of apps and cinema trips instead of streaming.✨
    121.2k
  2. Films for fashion girls: Weird girl edition! 🎀 Have you watched any of these, and what would you add to the list? Extended list on letterboxd: rosieokotcha #whattowatch #filmreccemomdations #fashionfilms
    27.3k
  3. LONG LIVE WEARING YOUR PERSONALITY 🩷 The History of bag charms and the next big trend✨ 🕊️The chatalain which Began as a decorative hook attached to a belt, with chains suspending household items, reminds me of todays shift to keeping our belongs displayed outside of bags on bag charms or even phone cases. Popular in the 16th-17th Centuries it wasnt until the 19th century that they became less utility and more fashion. Variations were worn by housekeepers, nurses, and eventually adopted by high society women. They were seen as a “portable toolkit,” carrying items like scissors, vials, and writing instruments. They brecame a fashionable way to showcase your personale hobbies and style. Its interesting how no matter how far back you go in history we have always been obsessed with asserting our individuality or personal style in some way! Like bag charms, they acted as a way of communicating or social signaling . Before chatting you could tell what you might have in common weather its a labubu or a for the 19th century women a thimble. Jewllers like Tiffany & Co, Liberty and Sampson Mordan picked up on the tend and began prodcuign their own ornate designs, and I feel like these could still be styled really well today. What I love about the chatlain is that it isnt simply about self expression it has a use, and those are my favourite bag charms things like antique bottle openers lighters and lipglosses. There usefulness makes the fashion statement feel far more nonchalant and less forced. Interestingly like the bag charm the chatelaine did evolve into being a form of indicatign social status and flexing on other woman, how rare is your labubu…more like how many diamonds are on yoru chatelaine. #fashionhistory #bagcharms #labubu #fashionreels #chatelaine #fashionreels #historyoffashion
    13.2k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
58.12%
United States
14.08%
Italy
7.32%
Germany
2.35%
South Africa
1.78%
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7. 𝓡𝓮𝓫𝓮𝓬𝓪 𝓜𝓲𝓱𝓪𝓮𝓵𝓪 𝓘𝓵𝓲𝓮

United Kingdom

-𝐼 𝓁𝒾𝓀𝑒 𝓉𝑜 𝓂𝒶𝓀𝑒 𝓈𝓉𝓊𝒻𝒻🪡🧵 -𝒱𝒾𝓃𝓉𝒶𝑔𝑒 𝒶𝓃𝒹 𝒽𝒾𝓈𝓉𝑜𝓇𝒾𝒸𝒶𝓁 𝒻𝒶𝓈𝒽𝒾𝑜𝓃 -𝒰𝒜𝐿 𝒞𝑜𝓈𝓉𝓊𝓂𝑒 𝒻𝑜𝓇 𝓉𝒽𝑒𝒶𝓉𝓇𝑒 𝒶𝓃𝒹 𝓈𝒸𝓇𝑒𝑒𝓃 𝐵𝒜 -🇷🇴

@_rebecailie_
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Followers
21.2k
Fake followers
23.44%
Engagement rate
3.69%
Average Reel plays
35.7k
Audience gender
female
56.09%
male
43.91%
Top performing Reels
  1. Here’s my interpretation of Elizabeth’s feather headpiece from Guillermo Del Toro’s Frankenstein😁😁💕 I have been obsessed with everything about this movie for monthsss!! (Like everyone else of course😌) The costumes by @katehawleycostume have actually fundamentally altered my brain chemistry 😭🤌🤌💕 I’d love to make them all if i had the time and I am definitely going to make the blue x- ray dress that goes along with this headpiece (along with her fan and the jewellery) but because it’ll take long and probably cost a lot 😭, I’m gonna save it for a unit at uni…. Also….the headpiece looks deceivingly quick to make but it took so long to cut, shape and place the feathers to get the exact look I wanted…. But I’m very happy with how it turned out🥹💕💕 @frankensteingdt - - - - #frankenstein #elizabethfrankenstein #frankensteincosplay
    77.3k
  2. Here you go!! Here’s🩸Part 1🩸of Lucy’s wedding dress costume for the @society.of.salome Halloween walk! 🍂🍂 This is my first time recreating a pre-existing costume so it’s a little nerve wracking 😭😅 but it’s good practice for uni (I do costume interpretation btw)! I am mostly working with scraps and second hand fabric so it’s a really fun challenge to try to recreate the costume as close to the original as possible given the material limitations… The lace for the main part of the collar came from the edge of a curtain (the top part of the curtain will be used for the hat and the front apron bit as well because we don’t waste fabric in this house😎😎) I’m also guessing most of the making but it’s been teaching me a whole bunch of new techniques and ways to manipulate fabric so I’m thoroughly enjoying the process! The headpiece is almost complete and I’ve started the main dress as well but those will be for part 2😏😌….and there might be a part 3 as well….😎 I really hope you enjoy it 🥹💕 - - - - #costumedesign #costume #dracula #bramstokersdracula #lucywestenra #halloween #19thcentury #sewing #cosplay
    57.2k
  3. I had to put this video up of the outfit for the cemetery walk with the @society.of.salome because I am mildly obsessed. I drafted the skirt myself and I’m really proud of how it came out (I’m improving guyssss😭😅) and I made some crows out of masking tape, wire and paper for the hat because I live for drama 😌 - - - - - #edwardian #victorian #historicalcostume #historical #victorianmourning #historicalfashion
    28.6k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
36.14%
Romania
29.7%
United States
4.95%
Spain
2.97%
France
2.48%
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8. Shauna

United Kingdom

Just a 1950s loving lady living on the South Coast of England Vintage style, NOT vintage values Selling some of my personal collection on here/ eBay…

@midcentury_girl
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Followers
18.6k
Fake followers
25.48%
Engagement rate
1.48%
Average Reel plays
6.9k
Audience gender
female
90.43%
male
9.57%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
41.89%
United Kingdom
20.36%
Australia
4.72%
Canada
3.15%
Italy
2.6%
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9. Amanda Harper

United Kingdom

Vintage fashion enthusiast Secondhand style ideas BBC Presenter @bbcyorkshire

@amandaharper01
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Followers
13.5k
Fake followers
21.58%
Engagement rate
4.06%
Average Reel plays
15.4k
Audience gender
female
53.1%
male
46.9%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
76.91%
United States
9.05%
Canada
1.56%
Italy
1.56%
Australia
1.4%
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10. Charlotte | Tuppence Ha’penny

United Kingdom

🧵 Vintage fashion 🗺️ Explorer 🎨 Novelty prints ✊🏻 #vintagestylenotvintagevalues 🛍@shoptuppencehapenny

@tuppencehapenny
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Get audience breakdown
Followers
13.2k
Fake followers
24.48%
Engagement rate
1.29%
Average Reel plays
6.3k
Audience gender
female
90.23%
male
9.78%
Top performing Reels
  1. I wanted to do a paper doll of the second half of the year’s patreon projects, but they don’t all fit! September’s project, the sightseeing skirt, didn’t make it into the page. Which is your favourite Tuppence ha’penny project this year? (Swipe for January-June)
    2.4k
  2. To celebrate the release of the #AmouretteDress - and my favourite heart-centric holiday - I created one of my signature paper dolls of Valentine looks. Featuring the Amourette dress, #sweetheartapron and heart shaped pillbox hat (free pattern and tutorial on my blog). I thought it was high time to make my paper dolls more inclusive, so for the first time, this one is available in diverse skin tone and hair colour variations. Now available exclusively to patrons as printable downloads in both A4 and US letter size.
    2.1k
  3. Happy Christmas Eve! I have a few pieces I love to mix and match over the festive season so last nig hee I decided to make a little paper doll of some of my favourite festive separates. Today I’m wearing the aqua sweater (knitted by my clever sister @ochreandflax) with the red quilted velvet circle skirt 🎄❤️ and I’ll share some other outfit combinations in my stories!
    1.9k
Engagement rate benchmark
  • Median
Audience location by country
United States
37.66%
United Kingdom
27.92%
Australia
5.66%
Canada
3.12%
France
2.32%

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11. Joy Montgomery

United Kingdom

Shopping Editor @britishvogue Vintage fashion hunter🕵️‍♀️

@joy_monty
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Followers
12.9k
Fake followers
22.17%
Engagement rate
1.14%
Average Reel plays
6.2k
Audience gender
female
95.29%
male
4.71%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
59.72%
United States
10.5%
France
3.61%
Italy
2.38%
Australia
2.09%
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12. Rabia

United Kingdom

📍 London, UK 🇵🇰 Buying less, wearing more Vintage, second hand, slow fashion @sorryitsvintage

@rabia098
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Followers
11.5k
Fake followers
19.46%
Engagement rate
7.12%
Average Reel plays
9.6k
Audience gender
female
93.51%
male
6.49%
Top performing Reels
  1. Somethings been cooking for the past 5 months 👀🤰🏻 Getting dressed with my new growing bump was definitely a challenge to begin with, my biggest tip to anyone also going through this would be to buy “normal” clothes in larger sizes, instead of buying maternity clothes. This way I’m still able to find things that suit my personal style and might also work after the baby is born! And of course buy second hand instead of buying new, almost everything worn here is thrifted or vintage to give you an idea! Also no shade to legging lovers lol I just still want to try to dress like myself for as long as possible! (Let’s see how long it’ll last) 1: vintage skirt I’ve had since last year and it’s stretchy enough to still fit! 🎉 Vintage tee via @depop 2: Vintage dress via @ebay_uk 3: all vintage, bag is @glynit 4: Skirt is from an amazing slow fashion brand called @harlyjae, they focus on staple, amazing quality pieces that’ll last! (Gifted)
    550.9k
  2. 1 Dress 4 Ways ♻️ (sorry I love this audio 😅) When it comes to repeating the same item and not getting bored, choosing versatile items that go with lots of colours and patterns, can be dressed up and down, and layered with for different seasons is 🔑! Definitely something I always think about before buying something new or old. I come up with 4-6 looks that I can then repeat. Also fun accessories always help mix up an outfit! ❤️ Which one was your fav? Outfits! 1: Dress worn throughout is from @rixo bought in the sale via @netaporter (size Small is surprisingly roomy and has room for the bump 🙏🏼🙌🏽) Vintage turtleneck and second hand bag 2: @hvisk red bag (gifted) @robincollection jumper (gifted) Red boots on their way to their new home ❤️ 3: jacket via @depop Bag @glynit @converse_london 4: @vivaia_official flats Vintage blouse
    280.8k
  3. ♻️ Wearing one of my most fav dresses to the @swapnationuk launch event! ♻️ I bought it 3 years ago in the sale from a fast fashion store- it’s a crazy neon yellow but the a-line shape and midi length makes it super chic and timeless imo! I always look for classic shapes and styles but in unexpected colours or prints to make sure I don’t get bored of my wardrobe! Green bag @glynit Mules @miista Face mask @aces.and.aces Mask chain @fieldsandferns_
    10.3k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
30.3%
United States
24.3%
Australia
3.94%
Canada
3.6%
France
3.24%
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13. Yana aka Margo!🤣

United Kingdom

👗Devoted to 1950s fashion ✍🏾Vintage stylist & blogger 📸Featured in @womanandhome 🧵Finalist Dressmaker #stitchfestival

@modern_life_vintage_loves
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Get audience breakdown
Followers
11k
Fake followers
17.68%
Engagement rate
1.45%
Average Reel plays
1.7k
Audience gender
female
93.38%
male
6.62%
Top performing Reels
  1. Do not adjust your phone - yes this really is me 😁 I’m a 1950s girl from my underwear up! Yet having taken part in various fashion/historical shows showcasing other times I’ve been open to trying new things. So when @babeyond_official persuaded me to try the 1920s look I was excited to see whether I’d like it or not. Whenever I don’t wear petticoats I always feel like I’ve forgotten to put my underwear on 🤦🏾‍♀️😂😂 but I can assure you I do have the basics on 😁 And this beautiful dress makes you feel like you’ve stepped back in time and are the centre of attention 🥰🍸 So appropriately I went off to a 1930s art deco restaurant @thegatsby_restaurant for dinner to celebrate my husband’s birthday. The floor length dress is very well made and clearly designed to be worn for many special occasions and not just as a costume. Well lined so it doesn’t rub, fitted in all the right places and gold and silver sequins which don’t fall off.👌🏾👌🏾 I was also sent this gorgeous headband which was subtle enough to go with my dress. Its silver banding and black feathers are a great addition to this outfit and I teamed it with gold sparkly shoes and evening gloves. I received lots of compliments and I think I’ll be wearing it again to one of the many New Years parties I’ll be attending this year because it’s such a glamorous dress. Now tell me - what do you think? Are you in shock? 🤣 And Are you all open to trying new styles now and then? I’m still wedded to my 1950s but I will admit I do love this ✨✨ I was sent another dress so at some point I’ll showcase that one too - here’s a hint🦚😁 [Ad/gifted #babeyond] #modernlivingvintageloving #livingvintagelovinglife #love1950sfashion #madaboutpetticoats #blackpinups #diornewlook #vintagefashionnotvintagevalues
    982
  2. My first two makes of 2025 are completed 🏆😁 Using the sumptuous brocade fabric kindly gifted by @longancraft I made an outfit for summer because this fabric just screams “field of flowers”. I’m so pleased because I’d always thought of brocade as a furnishing fabric and didn’t realise it’s got great potential in dressmaking. This feels sumptuous and elegant and it’s not heavy. I chose pattern B6992, and picked out the green for a contrast collar and then embroidered flowers on them. I used the green to make my own bias binding so I could match inside the neckline, pipe my pockets and make covered buttons and a matching waistband too. I was really pleased with this pattern because I have quite broad shoulders and a typical open shoulder, which is straight from collar to armpit, can expose mine too much. This then emphasises them.🤦🏾‍♀️(I resemble an American football player🤣). But this pattern has a lovely rounded/curved shape to the line which feels much less severe and more feminine to me. 🧵🪡 I’ve never worked with brocade before so used Longan Craft’s tips such as a very fine needle. I was also given the heads up by @sewvintageglam 👍🏾 that brocade can fray easily- and she’s not wrong 🤣 Whilst this wasn’t too bad I overlocked all my seams as soon as they were cut out, which definitely helped. Also staystitching areas like necklines and waists helped. This fabric gave me the opportunity to try new things like bound buttonholes. They’re a great way of forming solid buttonholes which won’t fray and look extra smart. I also lined the bodice and added Hong Kong seams just because I liked the idea of a splash of colour inside the skirt.💕 I finished it with a matching bolero by @gertie18 and my new clothing tags ✍🏾 for my own makes😂 🧵 I’m not being paid or receive commission from sales but the nice people at Longan Craft have given me a code “vintageloves” for my followers to claim 15% off when purchasing- so if you like lovely fabric then be sure to head over and treat yourself 👌👌 🧵 #longancraft #longancraftfabric #imadethis #modernlivingvintageloving #livingvintagelovinglife
    888
  3. Well I said I had one more 1920s dress to show you and here it is! I believe in dressing appropriately for the occasion and what better place than to see a viewing of an Agatha Christie Poirot - A Haunting in Venice, than a restored art deco cinema 😍 This is another beauty from @babeyond_official and is the irregular tassel hem peacock dress. I chose this because first I love green and second - I wanted to shimmy 😂 And believe me the fringe on this dress makes you want to constantly wobble just because it’s so much fun😁 - I’ll be putting up a video on my shimmying too 🤣 It’s a close fitting dress with exquisite details of peacock feathers in beadwork and embroidery. The attention to detail is superb. It’s lined, a zip down the side and the work is exquisite. To top it off I was also sent this versatile beaded headband which I can wear in lots of different ways, and this gorgeous peacock handbag too - more photos will follow. Of the two dresses I think the floor length just edges in as my favourite but this is a perfect second choice and is going on my list for Christmas parties too!🍸 Clearly I had to also go to my favourite 1930s style restaurant @thegatsby_restaurant for a cocktail too 😉 🦚 [Ad/gifted] #babeyond #modernlivingvintageloving #livingvintagelovinglife #love1950sfashion #madaboutpetticoats #blackpinups #diornewlook #vintagefashionnotvintagevalues
    878
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
45.57%
United States
27.12%
Australia
4.94%
France
3.36%
Germany
3.08%
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14. Emylie O'Malley

United Kingdom

emylieomalleycollabs@hotmail.com Fashion inspo, lifestyle, travel, model, stylist, vintage, UGC & photography 🫶🏼 👕@retr0garms 📸@shotbyemylie

@emylieomalley
@emylieomalley
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Get audience breakdown
Followers
10k
Fake followers
33.24%
Engagement rate
11.62%
Average Reel plays
4.1k
Audience gender
female
38.94%
male
61.06%
Top performing Reels
  1. The furs are out @bershka #bershkastyle — #furcoatseason #furcoat #furcoats #cozyseason #scoutmenemesis #cozyszn #ugc #ugccontentcreator #ugccontent #contentcreatorlife #contentcreator #fashionblogger #manchestermodel #mcrmodel #mcrblogger #mcrbloggers #manchesterblogger #manchesterbloggers #londonblogger #londonbloggers #londonmodel #londonmodels #newyorkmodel #newyorkmodels #newyorkblogger #newyorkbloggers #nycblogger #nycbloggers #nyccontentcreator
    2.7k
  2. @officialrushhairbeauty not just fixing my hair, but my mood too 💇🏻‍♀️ Salon day with Rush Hair? Yes please. I keep coming back to Rush Hair Manchester because they always help me achieve exactly what I want — and I leave feeling happier, refreshed, and brand new every single time ✨ My hair always feels healthier, smoother, and so much more manageable after every visit. The team are always so welcoming and make you feel completely looked after. I would always recommend Rush — they never miss! 💁🏻‍♀️ 💡 Tip: Try the Fusio treatment if you struggle with frizz — it leaves your hair smooth, shiny, and noticeably healthier. #RushHair #RushHairManchester #SalonDay #HairCareTips #HealthyHairJourney #HairTransformation #manchesterhairsalon #manchestersalon #manchesterhairdresser #manchester #manchesterhair #manchesterhairstylist #manchestersalons #manchesterbeautysalon #manchesterblogger #beautyblogger #hairblogger #hairbloggers #mcrblogger #mcrbloggers #ugc #ugccreators #ugccreator #ugccontentcreator #ugccreatorsneeded #contentcreatorlife #contentcreator #fashionblogger #londonblogger #manchestermodels
    2.6k
  3. Slick, smooth & shiny hair? Yes please ✨ I’ve been loving the @tresemmeuk Lamellar Shine Instant Hair Mask & Lamellar Shine Finishing Oil to create all my go-to hairstyles — from a sleek bun to a glossy slick-back look. These products instantly smooth the hair, boost shine, and deeply hydrate & nourish for a healthier, salon-finish result 💆🏻‍♀️💫 Whether it’s for date night, keeping your hair off your face, or making the most of wash days, this duo helps achieve that glass-hair effect we all love — without weighing your hair down. Hairstyle inspo with @tresemmeuk 🖤✨ #GetYourShineOn #AD #HairCareRoutine #HealthyHairGoals #slickbackhair #HairInspo #HydratedHair #HairTransformation #GlossyHair #UGC #contentcreator #ugccontentcreator #beautyblogger #hairblogger #manchestermodel #manchesterblogger #manchesterbloggers #mcrblogger #mcrbloggers #manchestercreatives #streetstyleinspo #StyleInspo #londonblogger #londonmodel #coolgirlstyle #baddiehairstyle #hairbloggers #beautybloggers #beautybloggeruk #hairreel
    2.3k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
69.71%
United States
7.02%
Spain
3.02%
Ireland
1.94%
Australia
1.86%
profile picture

15. Ben Shires

United Kingdom

Expert in quiffs & olden day stuff 📺 Telly Presenter 📱 TikTok: benshires1 🕵🏻‍♂️ Vintage fashion: @inretrospecs 👨‍🦯 Metal Detecting: @detector_ben

@benshires
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Get audience breakdown
Followers
9.9k
Fake followers
30.76%
Engagement rate
1.71%
Average Reel plays
3.2k
Audience gender
female
62.63%
male
37.37%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
74.79%
United States
5.82%
Italy
3.78%
Australia
2.64%
Spain
1.24%
profile picture

16. Amy Matthews

United Kingdom

📍 Somerset Levels Country Lifestyle | Fashion | vintage vehicles 🌿 🐳 Use my code - BA-A10 for 10% off @whaleofatimeclothing 🐳

@amy.insomerset
@amy.insomerset
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Get audience breakdown
Followers
9.2k
Fake followers
16.29%
Engagement rate
2.62%
Average Reel plays
2.4k
Audience gender
female
51.66%
male
48.34%
Top performing Reels
  1. Loving these lighter evenings! 🌅 Outfit: Gilet: @gunnerandhound Top: @crewclothing Boots: @fairfaxandfavor Sunnies: @hollandcooperclothing . . AMY5 For a discount @gunnerandhound #gunnerandhound #gilet #tweed #crewclothing #crew #fairfaxandfavor #fairfaxandfavorlifestyle #lighterevenings #countryliving #countryoutfits #countrygirlsglow #countrygirlsuk #countrygirlsdoitbetter #countryclothing #discoverunder10k #countrychic #countryfashionbloggeruk #countryfashionbloggersuk #countryfashionblogger #countryfashion #somerset #somersetlevels #blondesdoitbetter #agri #agriculture #discoverunder10k
    1.9k
  2. Love a cosy jumper day 🥰 Outfit details: 1/4 zip: @whaleofatimeclothing Wellies: @lechameau1927 X @fairfaxandfavor #woat #countryliving #whaleofatimeclothing #whaleofatime #lechameau1927 #lechameau #fairfaxandfavor #fairfaxandfavorlifestyle #countryoutfits #countrygirlsglow #countrygirlsuk #countrygirlsdoitbetter #discoverunder5k #discoverunder10k #accountsunder5k #countryfashionbloggeruk #countryfashionbloggersuk #countryfashionblogger #countryfashion #somerset #somersetlevels #blondesdoitbetter #agri #agriculture #masseyferguson #masseyferguson35 #ferguson
    1.6k
  3. Happy Monday! Hope everyone has a lovely week. Outfit Details: 1/4 zip: @victorialouisecountry - Use code AMY10 for 10% off *gifted* Belt: @fairfaxandfavor Wellies: @fairfaxandfavor X @lechameau1927 #countryoutfits #countrygirlsglow #countrygirlsuk #countrygirlsdoitbetter #discoverunder5k #discoverunder10k #accountsunder5k #countryfashionbloggeruk #countryfashionbloggersuk #countryfashionblogger #countryfashion #somerset #somersetlevels #blondesdoitbetter #agri #agriculture #somerset #somersetlevels #lechameau #lechameauspotted #fairfaxandfavor #fairfaxandfavorlifestyle #victorialouisecountry #outfitoftheday #countryside #countrygirl
    938
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
90.38%
Spain
1.71%
United States
1.71%
France
0.85%
Ireland
0.64%
profile picture

17. Lois J Elise - Vintage Stylist & Curve Model

United Kingdom

Bopo styling,vintage fashion, a beautiful life 🇬🇧LDN PhD 🇯🇵 fashion CoDesigner @beret_nice_berets Model @uniquemodelslondon @rogue_model_management

@loisjelise
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Get audience breakdown
Followers
8.1k
Fake followers
35.44%
Engagement rate
2.29%
Average Reel plays
2.2k
Audience gender
female
70.44%
male
29.56%
Top performing Reels
  1. The art of getting ready with @besamecosmetics 💄💋 I have been a fan of @besamecosmetics for over 10 years (!) so it was an absolute dream to be able to try out their newly formulated cake mascara - what started as a quick road test became somewhat of a short film showcasing the joy of taking your time to get ready. A 3-in-1 product, this beautifully presented mascara can be used for lashes, liner and even brows, and is gentle on sensitive eyes. This product gives a beautifully natural look to the lashes and feels weightless to wear, and as a liner it is a gorgeous inky black with good staying power. I love applying this product as part of my ritual of getting ready - there’s something satisfying about working the water into the block and applying it just like the Hollywood starlets of yore. Here I’m also using Bésame’s Jasmine Setting Mist (which smells incredible!) and my favourite Bésame lipstick in Victory Red, applied with their retractable travel lip brush. To me, taking your time to do your makeup exactly as you like it is a form of self-care, and beautiful things should never be rushed. Bésame’s products never fail to immerse me in the world of vintage beauty, and this cake mascara too does exactly that. What are your favourite vintage makeup products, tips and trends? . . . #cakemascara #besame #besamecosmetics #vintagemakeup #vintagecosmetics #makeupreview #realmakeup #vintagestyle #1940smakeup #1950smakeup #pinupmakeup #vintageglam #vintageglamour #vintagegirl #vintagefashion #redlips #redlipstick #sensitiveeyes #pinupstyle #pinuplook #pinuplifestyle #vintagemodel #vintageaesthetic #vintagestylenotvintagevalues #vintagecore #vintageinspired #vintagelife #vintagelook
    11.7k
  2. #GRWM for the #GoodwoodRevival with @revivalvintageuk ! @revivalvintageuk recently asked me how I would style their gorgeous and versatile Tribute dress in Patchwork print if I were attending this core event in the vintage calendar, and here’s what I came up with! I chose to style it with the beautiful black 1940s tilt hat, Daydream cardigan and Yesteryear frame bag, all also from @revivalvintageuk , with some true vintage jewellery and gloves. The print is so detailed with so many beautiful colours, making it so easy to style for an array of varied looks. If you’re going to @goodwoodrevival this year, have you got your outfit sorted yet? . . . Dress, hat, cardigan and handbag @revivalvintageuk . . . #goodwoodrevival #goodwood #goodwoodrevivalfashion #revivalvintage #ditavonteese #1940sstyle #1940s #1940sfashion #teadress #1940sdress #redlipstick #vintagestyle #vintagefashion #vintageshop #getreadywithme #vintageglamour #everydayvintage #vintagehat #retrofashion #retroaesthetic #retrostyle #vintagefestival
    3.4k
  3. 📸 an amazing shoot with @loisjelise from yonks ago! But still love it!!! For info on our makeover days just DM us 😊📸 - - - #pinup #instagood #pinupsofinstagram #ink #love #beautiful #tattooartist #rockabilly #photography #vintage #bodypositive #mua #bodyconfidence #burlesque #1950s #confidence #pinuphairstyle #manchester #altmodel #alternative #follow #new #altstudiouk #vintagelifestyle #photooftheday #pinuplife #pinupmakeup
    408
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
34.47%
United States
28.09%
Australia
4.11%
Canada
2.71%
France
2.61%
profile picture

18. Gay Bennett | Vintage and secondhand clothing

United Kingdom

Let’s Reduce Fashion Waste ♻️ Regular wardrobe rotations selling on Vinted, link below ⬇️ For clothing repairs head to @lived_in_clothes 🧡

@soulandflare
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Followers
8k
Fake followers
15.06%
Engagement rate
2.47%
Average Reel plays
3.2k
Audience gender
female
90.73%
male
9.27%
Top performing Reels
  1. He came in with only hope & wonder if we had fixed up his fave 1980s fleece, he left with a that particular piece of clothing ready to wear for the next decade & a macbook 🤣 New zip & lining added to this beauty for @mattresswebb ♻️ and now he can see winter in whilst wearing his beloved garm again 🫶🏼 These kind of repairs will set you back £50-£60 (new zip and lining combined price) but you will save an item from going to landfill - that’s priceless ♻️🌍 Get intouch for more details on our newly structured service! We only alter the beloved clothes you already own, not newly purchased items 🙏🏼(please note not all customers will leave with a macbook) #nottinghambusiness #nottinghamindependents #sneintonmarketavenues #clothingrepairs #clothingrepairsservice #lovedclotheslast #sustainablefashion #circularfashion #lovenotlandfill
    7.8k
  2. It’s been a while since I gave you some ridiculously cringe reel so here goes. Sometimes ya just need to dance it out….. 💃🏻 New stock coming to the website tonight from 7pm. All things layering, knits & jazzy jackets. LET’S GO! #vintagereseller #vintageclothing #onlineseller #depopuk #depop #depopcommunity #depopulationagenda #lovedclotheslast
    4.2k
  3. Once upon a time this young girl had a dream of owning her own clothes shop & over time she made it happen 😌🧡 The past 29 months have been an amazing journey in this space & I have loved having this bricks & mortar shop plus combined studio but it’s fair to say my time as a shop keeper is coming to an end, I’m just not cut out to be restricted to having a shop anymore & I want my freedom back! Added with the changes we face ahead & peoples buying habits adapting, the increasing cost in stock & footfall in the area of @sneinton_market_avenues at a lull PLUS the news we cannot host our wonderful @pitch_presents markets here this summer I’ve FINALLY made the decision that it’s time to pivot the business once again. I will be having my last hurrah at Unit 9 on Saturday 22nd April - I will be celebrating both Earth day & also to say goodbye to this chapter in my life. What does this mean for Soul&Flare? I AM NOT CLOSING. I’m going to be continuing what I do, I’ll always need a studio space & I am opening up opportunities to find myself another home at the moment (get intouch if you know any!) that doesn’t have such big over heads & that I’m not restricted to be open all the time to the public. I used to run my business on a closed studio, appointment & postal only repairs, sell online & trade at events & I want all of that back! I have lots of opportunities surrounding me at the moment but I cannot take full advantage of running this show here too. My main priority this past year has been for the business to work for me rather than me working for the business, I’ve never wanted Soul&Flare to define me as a person & of late I have started to feel that way. I know this is going to be a shock to many, I haven’t even discussed this fully with some of my closest friends or fam but I have been sitting on this decision since last September. I am following my heart & allowing the universe to present to me all the opportunities I have surrounding me & I am extremely excited for my future. My new opening hours til 22nd April are as follows: Thurs & Fri 11am-5pm & Sat 11am-3pm. Love & gratitude for your continued support, Gay 🧡
    615
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
78.97%
United States
6.03%
Australia
1.82%
Italy
1.25%
Ireland
1.14%
profile picture

19. EMILY LONDON - secondhand stylist / vintage fashion seller

United Kingdom

Retail Ambassador @the_bhf Helping people find their personal style through secondhand shopping & offering in-person services + selling vintage

@emilylondon
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Get audience breakdown
Followers
7.6k
Fake followers
20.49%
Engagement rate
1.32%
Average Reel plays
3.3k
Audience gender
female
79.69%
male
20.31%
Top performing Reels
  1. Fact: my personal, signature style was created in a charity shop. What I wear everyday and how I style it is the result of years spent trawling through rails, rootling inside boxes and peering up towards dusty shelves for the type of sartorial magic you don’t find in the pages of a magazine or social media post. This slow, considered way of dressing isn’t a trend for me. I wouldn’t even describe it as a lifestyle, more a way of being. And, it absolutely isn’t a second rate option either. I would not swap all of the wonderful experiences, conversations and incredible finds I’ve had over the last three decades in charity shops for a unlimited budget shopping spree in Harrods any day of the week. I know myself better by shopping this way and I have no intention of stopping any time soon. Who is with me? #secondhandseptember #knowyourstyle #creativityoverconsumption #oootd #slowfashion #charityshopfinds #scondhandstyle #prelovedstyletag
    6.5k
  2. I’m very excited to be working with @the_bhf as a retail ambassador and this week I’m going to be giving you a whistle stop tour of my favourite BHF shops in the south of England in support of @the_bhf Discovery Awaits campaign! Tune in tomorrow when I visit the biggest charity shop in the UK… #boughtatbhf #discoveryawaits #britishheartfoundation
    4.7k
  3. WHO AM I? Last week I launched my website, www.emilylondon.co.uk and officially set out to do, what I’ve always wanted to do, which is to sell and showcase the very best of vintage fashion. I’ve been collecting and shopping vintage and secondhand for over thirty years, while working as a fashion & beauty journalist (see my early to mid ‘00s hair pics). In these slides, I’m setting out what my beliefs are and how I think I can help you. The secondhand world is vast and how you approach it, is limitless, so whether it’s buying an item or two from my store (there will be new stock regularly), attending a charity shop tour or booking a personal sustainable styling session with me, there are many ways we can work together. Plus, I’ll be sharing my charity shop trips every Monday, on Instagram stories and will be covering different aspects of the secondhand world, thorough my blog on the website, too. Sign up for emails to be the first to hear about all of it. #slowfashion #secondhandfirst #secondhandnotsecondbest #knowyourstyle #dresswithintention #shopwithpurpose #outfitrepeater #secondhandshoppingtips #secondhandstylingtips #secondhandstylist #prelovedfashionexpert #buybetterforless #consciousconsumer #onlywearsold #investinpreloved #reducereuserecycle #choosereused #buybetterbuybest #secondhandallyearround #becomeaconsideredshopper #creativityoverconsumption #chooseused #slowfashionmovement #consideredstyle #changeshoppinghabits #buysecondhandfinds #prelovednowreloved #ishoppreloved #plussizeprelovedstyle
    648
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
66.87%
United States
16.03%
France
2.36%
Italy
1.55%
Ireland
1.14%
profile picture

20. Natalie Hughes

United Kingdom

💻 Freelance journo, ex fashion editor @marieclaireuk ✍🏽 @telegraphfashion @bazaaruk @elleuk, etc. 💘 Anglo-Indian, vintage fan, cat fancier

@natalie_hughes
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Get audience breakdown
Followers
7.1k
Fake followers
35.59%
Engagement rate
3.69%
Average Reel plays
2.7k
Audience gender
female
79.74%
male
20.26%
Top performing Reels
  1. Heiress to my wardrobe arriving December 🐣
    712
  2. I have news! I’m beyond excited to share that I have joined @marieclaireuk as Fashion Editor. Dream job, dream team - and at a publication I have loved and adored since I was a whippersnapper. I couldn’t be happier. Thank you @andreacanwrite and @sunileo86 for putting your confidence in me and to the rest of the team for making my first 2.5 weeks such a joy. I’ll be at Marie Claire three days a week, alongside my freelance brand copywriting/consultancy.
    643
  3. Some personal news! I am leaving the wonderful @marieclaireuk to return to freelance. I will be available for freelance commissions and desk cover, so hit me up! I will also continue with my freelance brand copywriting and consultancy 😎 Thank you to @andreacanwrite and @sunileo86 for the amazing opportunity and to my talented, kind, brilliant team at Marie Claire, I love you! Side note: I have new hair! Thank you @seanpaulnother @thehairbros for reuniting me with my beloved bangs.
    477
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
45.83%
United States
18.68%
France
2.85%
Australia
2.68%
Italy
2.58%
FAQ
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