Top 20 American Makeup Influencers on Instagram (Mar 2026)

We found 220 makeup Influencers in United States
These influencers mention 'makeup' in their Instagram bio and have audiences primarily in United States. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
03/13/2026
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1. Mikayla Jane Nogueira

United States

My personal account, feel free to follow. Proud Bryant Alum. I’m an acquired taste MAKEUP: @mikaylajmakeup Tik Tok: Mikaylanogueira Founder @povbeauty

@mikaylanogueira
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Get audience breakdown
Followers
509.1k
Fake followers
9.46%
Engagement rate
2.85%
Average Reel plays
-
Audience gender
female
97.45%
male
2.55%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
77.87%
United Kingdom
7.32%
Canada
5.41%
Australia
2.83%
Ireland
1.13%
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2. LOGAN NICOLE MUA

United States

DMV📍• Makeup Artist February bookings now available! March books open Feb. 25th - 12pm est 💌: promologannicolemua@gmail.com

@logannicolemua
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Get audience breakdown
Followers
344.4k
Fake followers
20.12%
Engagement rate
7.66%
Average Reel plays
349.2k
Audience gender
male
4.61%
female
95.39%
Top performing Reels
  1. Get glam with me🫶🏻 Mua: @logannicolemua PRODUCT DETAILS: @narsissist light reflecting foundation in “santa fe” @hudabeauty color corrector in “peach” @pinkhoneyuk bronzing face frosting in “cookie butter” @juviasplace liquid blush in “pink lady” @onesize concealer in “light 1” @hudabeauty easy bake powder in “poundcake” @fentybeauty sun stalk’r bronzer in “private island” @glambymajha powder blush in “blossom pink” @anastasiabeverlyhills glow seeker highlighter @urbandecaycosmetics brow blade in “cool cookie” @stilacosmetics heavens dew all over glimmer in “silverlake” @toofaced killer liner in “turquoise” @makeupbymario lip liner in “travis” @sephoracollection lip stain in “32” @milkmakeup lip gloss in “soul search”
    4.4m
  2. If only it really took 6 seconds to get into a full glam😭🤍
    4.2m
  3. Get glam with me🖤 Mua: @logannicolemua
    3.8m
Engagement rate benchmark
  • Median
Audience location by country
United States
75.8%
Nigeria
3.46%
South Africa
3.38%
United Kingdom
1.73%
Brazil
1.68%
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3. ashley nicole quiroz

United States

makeup mama | lifestyle |📍 AZ ashleynicolequiroz on TT <3 💌 ashley@nicoleqenterprises.com

@ashleynicolequiroz
@ashleyquiroz_
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Get audience breakdown
Followers
284.6k
Fake followers
24.74%
Engagement rate
2.69%
Average Reel plays
75.3k
Audience gender
male
6.55%
female
93.45%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
59.85%
Brazil
4.79%
United Kingdom
4.33%
Mexico
3.27%
Australia
2.2%
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4. Kourtni Brandy

United States

CHI✈️ATL | 2️⃣3️⃣| Serial Entrepreneur ✨ Marketing Strategist 📲 CEO @bleurougecosmetics 💄 ⬇️⬇️The BleuPrint Makeup Class, Feb 6th⬇️⬇️

@officialkourtnib
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Get audience breakdown
Followers
275.4k
Fake followers
16.32%
Engagement rate
2.53%
Average Reel plays
37.6k
Audience gender
female
86.25%
male
13.75%
Top performing Reels
  1. The biggest risk you’ll ever take is not taking one at all💯 We have 24 hours y’all @druski manifesting this 🙏🏾 I’ve been an entrepreneur since 14, and every day I push myself beyond my comfort zone to reach new levels. Makeup is my passion, but teaching it is my purpose. 💄✨My upcoming makeup classes are more than lessons, they’re an experience✨ Click the link in my bio and don’t miss being part of something unforgettable❤️ #explore #fyp #foryou #chicagomua #atlantamua
    189.2k
  2. I have to give @iamcardib her props when due🫱🏾 #1 rule of marketing is staying accessible! What other major artist you meeting & greeting in the hood🤔 #explore #fyp #cardib
    159.5k
  3. It’s Summer Sunday🥳🥳 Glam time❗️ Click the link in my bio to purchase ❤️ Hairstylist: @aaliyahrozeexperience Wig: @kendrasboutique
    104.4k
Engagement rate benchmark
  • Median
Audience location by country
United States
93.85%
Jamaica
0.98%
United Kingdom
0.49%
Nigeria
0.45%
Canada
0.4%
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5. Rose Honey

United States

5 years old & I love cooking, makeup, & fashion This account is managed by Mom & Dad (@bobbyparrish and @dessiparrish )

@rosehoneyp
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Get audience breakdown
Followers
217.1k
Fake followers
19.07%
Engagement rate
3.34%
Average Reel plays
168.3k
Audience gender
male
8.21%
female
91.79%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
49.2%
India
6.77%
Canada
3.82%
Brazil
3.02%
United Kingdom
2.6%
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6. KEVIN LUONG

United States

📍Los Angeles Booking/PR: luong.kvn@gmail.com 👇🏼ONLINE MAKEUP WORKSHOPS👇🏼

@kvn.luong
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Get audience breakdown
Followers
216.8k
Fake followers
24.47%
Engagement rate
2.03%
Average Reel plays
291.5k
Audience gender
female
92.62%
male
7.38%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
65.93%
United Kingdom
8.97%
Australia
2.16%
Canada
2.09%
France
2%
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7. bri bean

United States

♥︎ digital diary ♥︎ DM to book a tattoo: @brobeanzs 📍El Centro, Ca ✉️: brobeansz18@gmail.com

@brobeansz
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Get audience breakdown
Followers
204.1k
Fake followers
17.49%
Engagement rate
14.15%
Average Reel plays
341.2k
Audience gender
female
61.27%
male
38.73%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
60.78%
Mexico
3.93%
Brazil
3.49%
United Kingdom
3.38%
Italy
2.16%
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8. mel_schmidtt

United States

fashion | makeup FL 18

@melanie_.schmidt
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Get audience breakdown
Followers
195.4k
Fake followers
9.13%
Engagement rate
3.66%
Average Reel plays
111k
Audience gender
female
94.8%
male
5.2%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
78.75%
Canada
4.38%
United Kingdom
3.5%
Mexico
1.64%
Brazil
1.2%
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9. Gods Gifted Hands

United States

We FEATURE & support talented —hairstylists, barbers, nail techs, makeup artists —using their gifts to inspire and uplift✨ DM For Promo

@godsgiftedhands_
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Get audience breakdown
Followers
165.2k
Fake followers
24.62%
Engagement rate
6.39%
Average Reel plays
39.5k
Audience gender
female
89.66%
male
10.34%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
84.16%
Brazil
2.64%
Nigeria
1.4%
Trinidad and Tobago
0.84%
Jamaica
0.74%
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10. sabrina

United States

performer • no makeup, all natural get in touch! 💌 svbinquiries@gmail.com

@sabrinavonb
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Get audience breakdown
Followers
162k
Fake followers
14.44%
Engagement rate
6.12%
Average Reel plays
433.8k
Audience gender
female
66.51%
male
33.49%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
78.77%
United Kingdom
3.45%
Australia
1.26%
Japan
1.26%
China
1.26%

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11. Samantha Mullino

United States

Makeup, real life & finding joy in the in-between 💄✨ MBC warrior living out loud

@samanthamullino
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Get audience breakdown
Followers
147.9k
Fake followers
16.39%
Engagement rate
2.21%
Average Reel plays
107.6k
Audience gender
male
14.69%
female
85.31%
Top performing Reels
  1. Breast Cancer Diary 2.0 quick update after my bone biopsy. Sharing where I’m at, how I’m feeling, and what recovery is looking like so far. Thanks for hanging out with me while I navigate round two. 💗 #BreastCancerDiary #BreastCancerJourney #LifeAfterDiagnosis #BreastCancerInMy40s #LivingWithBreastCancer
    106.2k
  2. Today was a tough one 🤍 I tried to take Christmas down and mentally it just didn’t go the way I hoped. Sharing this because if you’ve had moments like this too, you’re not alone and these feelings aren’t crazy. One day at a time. #LivingWithBreastCancer #MetastaticBreastCancer #BreastCancerDiary #breastcancer #LifeInMy40s
    76.9k
  3. The reality of living with metastatic breast cancer. I had another meltdown today and it honestly came out of nowhere. This week was physically really hard, and when your body doesn’t feel good, it messes with you emotionally too. So yeah, I had a moment. I let it out, felt it, and now we keep moving forward because that’s the only option. #breastcancer #breastcancerdiary #livingwithbreastcancer #metastaticbreastcancer #lifeinmy40s
    40.8k
Engagement rate benchmark
  • Median
Audience location by country
United States
77.94%
India
5.88%
Canada
2.94%
Croatia
2.21%
Australia
2.21%
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12. lauren servideo

United States

i fake it so real i am beyond fake makeup page: @coscuration

@servideo
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Get audience breakdown
Followers
121k
Fake followers
16.92%
Engagement rate
3.3%
Average Reel plays
80.3k
Audience gender
female
72.48%
male
27.52%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
78.14%
Canada
4.59%
Australia
3.8%
United Kingdom
3.34%
Italy
0.77%
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13. Lindy ♉︎

United States

ATX 🌵 ⭑ Makeup Artist ⭑ UGC/Collabs: Lindy@glistenmgmt.com Freelance: DM

@dodgygrl
@dodgygrl
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Get audience breakdown
Followers
119.3k
Fake followers
20.29%
Engagement rate
2.88%
Average Reel plays
42.1k
Audience gender
female
88.34%
male
11.66%
Top performing Reels
  1. First one was literally commissioned by KoRn so it obv had to go first for “rockstar makeup” ideas. WHICH LOOK IS UR FAV? #rockstarmakeup #rockstargf #grungemakeup #gothmakeup #grungeaesthetic #makeupideas #makeupinspo #creativemakeup #avantgardemakeup #altmakeup
    520.5k
  2. It’s called zero cool which is actually very cool #discontinuedmakeup #expiredmakeup #maccosmetics #metalliclipstick #greenlipstick
    38k
  3. When I told my mom that I had been told I was in psychosis she said “I think I’d know if my daughter was a weirdo” lol girl. Eyes are @trixiecosmetics x @brittany_broski palette and lashes cut up for bottom lashes Lips are @glisten_cosmetics grape lip stain @maccosmetics nightmoth pencil and @colourpopcosmetics Bella twilight lip oil ($ off: DUPETHAT) Necklace is @regalrose ($ off: DODGYGRL15) Autumn makeup, autumnal goth, autumn goth, fall makeup, fall goth makeup, orange makeup, makeup tutorial #fallmakeuplook #altmakeup #makeupinspo
    30.1k
Engagement rate benchmark
  • Median
Audience location by country
United States
59.21%
United Kingdom
5.05%
Mexico
4.59%
Canada
3.58%
Brazil
3.33%
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14. Kay 🇬🇭 | Content Creator

United States

A girl who ❤️s Jesus & Makeup ✝️ Tiktok: @beautyandgracebyk| 590K+ 📍NC Business/PR:Beautyandgracebyk@gmail.com

@beautyandgracebyk
@Beautyandgracebyk
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Get audience breakdown
Followers
117.9k
Fake followers
20.71%
Engagement rate
8.77%
Average Reel plays
123.9k
Audience gender
male
13.63%
female
86.37%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
59.85%
United Kingdom
6.28%
Canada
4.14%
Australia
2.46%
Italy
2.07%
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15. Ali Ambrose

United States

Makeup // Art Okc Geniusgirlalert on tiktok GeniusGirlAlert@gmail.com

@geniusgirlalerts
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Get audience breakdown
Followers
104k
Fake followers
15.62%
Engagement rate
2.6%
Average Reel plays
59.6k
Audience gender
male
5.17%
female
94.83%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
57.11%
United Kingdom
6.42%
Canada
5.87%
Australia
3.71%
Mexico
2.15%
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16. KATELYN CRYER

United States

Hairstylist | TN Blonde • Extensions • Lived-In Color Bridal Hair & Makeup ✨ @k18hair Certified katelyn.cryer@yahoo.com 💌

@envyhairstudio
@katelyncryer
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Get audience breakdown
Followers
100.6k
Fake followers
10.95%
Engagement rate
3.36%
Average Reel plays
361.4k
Audience gender
female
94.04%
male
5.96%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
91.14%
Canada
1.9%
United Kingdom
1.58%
Italy
0.95%
Australia
0.95%
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17. JALEESA JAIKARAN | Beauty Expert

United States

Helping you get your makeup, hair & life together • daily tips you’ll actually use • 🇹🇹 in NYC

@jaleesajaikaran
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Get audience breakdown
Followers
96.6k
Fake followers
23.19%
Engagement rate
2.3%
Average Reel plays
12.6k
Audience gender
female
79.11%
male
20.89%
Top performing Reels
  1. Glammed the gorgeous @haleyybaylee for the @wickedmovie premiere last night! ✨💗 Makeup by me using @maybelline Hair: @rob_campisi Dress: @marcbouwer The new serum lipstick is chefs kisssss I used 001 - Crop Top and Gummy Bear lifter gloss! Foundation is the Lumi Matte! Perfect for red carpet #hayleebaylee #wickedpremiere #makeupwithjaleesa #redcarpetmakeup #thelifeofamakeupartist
    72.2k
  2. Trini girls dem 🇹🇹✨ Celebrating with @esteelauder at the Chateau Marmont with the stunning @iamnialong And yes I will be taking the foundation with me to Trinidad … wear test coming soon 💃🏽 #EsteeLauder #doublewear #thelifeofamakeupartist #nialong #makeupvideos
    48.6k
  3. “Follow your dreams” they said…🥴 There’s no way I’m giving snow man in all these clothes when I could be in Trinidad in my cute little outfits 😫 The countdown is SO on! 🇹🇹✨ #snowday #carnivalcountdown #trinigirl diasporalife trinidadcarnival
    37.9k
Engagement rate benchmark
  • Median
Audience location by country
United States
55.69%
Trinidad and Tobago
9.74%
United Kingdom
5.47%
Canada
3.79%
Brazil
2%
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18. NYC Makeup artist ❤️

United States

NYC MUA🤍 Bronx NY Clothing Page @hayadesignedit Cooking page @chefwithyamss Shop @yamasluxecosmetics No CALL! No ig dm October bookings open

@glambyyama
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Get audience breakdown
Followers
96.3k
Fake followers
24.67%
Engagement rate
2.34%
Average Reel plays
19.4k
Audience gender
female
88.92%
male
11.08%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
64.61%
Brazil
5.4%
Nigeria
3.23%
South Africa
1.74%
France
1.46%
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19. Stephanie Nicole

United States

🌁Southern CA based Makeup Junkie/YouTuber employed in the Pro Beauty Industry. Lover of Salt & Vinegar Chips ✌🏻️ ❤️ 💌StephanieNicolePR@icloud.com

@sf_stef
@MsStephNic
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Get audience breakdown
Followers
89.8k
Fake followers
19.75%
Engagement rate
3.13%
Average Reel plays
-
Audience gender
male
5.28%
female
94.72%
Top performing Reels
  1. Hey guys! I wrote some long ass explanation as to where I have been. Me...long winded...nooooo 😜. Just scroll over through these pics. I dropped the sound out of the video in the second clip, because it was to my mother. Don’t mind the moving mess haha. I hope you all are staying as safe & sane as can be. Miss you guys. ❤️
    16.1k
  2. I lost my puppy today after almost 18 years. My heart is broken. Dior lived a long, happy life. I was lucky to have her. Got her my senior year of college in 2003. She was so young I had to bottle feed her for 2 weeks. She moved from Boston, to Arizona, to San Francisco, to Southern CA with me. Dior was my adventure partner, & at times, my only friend in new cities. She taught me how to take care of something other than myself & she was around for every major event in my adult life, thus far. I kissed her probably 100 times a day haha. The pain I feel now is worth all the love & memories I got to share with her over the years. Wish pets lived as long as we do. I loved her very much. Hug & kiss your pets extra tonight. ❤️
    13.6k
  3. This was the last slide I forgot to add to my last post 😬 if you are just seeing this, please read my last post for context. Thank you for all of your positivity & support. This thing has fucked with my emotions so much, I literally cry now at anything nice or kind haha 😭😂❤️ Who am I? Haha. I appreciate you all. Please know, not just with me, but towards anyone, it takes a very special person to take the time to lift others up, especially in crazy times, like now. SO THAT’S YOU! You’re amazing🙏🏻❤️
    9.8k
Engagement rate benchmark
  • Median
Audience location by country
United States
63.78%
United Kingdom
6.98%
Canada
5.3%
Australia
4.11%
Mexico
1.43%
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20. Kenya Alexis

United States

Celebrity Makeup Artist Los Angeles based Represented by @opusbeauty MGMT: hannah@opusbeauty.com

@basedkenken
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Get audience breakdown
Followers
86.8k
Fake followers
24.65%
Engagement rate
4.49%
Average Reel plays
50.7k
Audience gender
female
82.19%
male
17.81%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
86.73%
United Kingdom
1.78%
Nigeria
1.13%
Canada
0.95%
France
0.62%
FAQ
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