Top 20 American Sustainable Beauty Influencers on Instagram (Oct 2026)

We found 33 sustainable beauty Influencers in United States
These influencers mention 'sustainable beauty' in their Instagram bio and have audiences primarily in United States. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
10/19/2026
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1. Jennifer Pickering -Sustainable Fashion

United States

Your guide to sustainable fashion, clean beauty and non-toxic living, travel, Gf WFPB sos free recipes. Metro Detroit, LA, Sometimes Istanbul 👇🏻

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2. Nicole Rémy

United States

✨ Sustainable & Clean Fashion, Beauty 🎤 In Game Host @seahawks 👩🏾‍💻 CEO + Founder @getpelly

Followers
15.1k
Fake followers
20.72%
Engagement rate
2.05%
Average Reel plays
2.9k
Audience gender
female
84.73%
male
15.27%
Engagement rate benchmark
  • Median
Audience location by country
United States
87.55%
United Kingdom
1.78%
Canada
1.56%
South Africa
0.66%
India
0.62%
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3. Alexa Christina Rice

United States

💄Founder @heybeechbeauty (sign up at link in bio!) sustainable beauty 💖 environmental justice Fashion obsessive💎👠👗 📧: alexa@beechbeauty.com

Followers
12.5k
Fake followers
29.39%
Engagement rate
1%
Average Reel plays
1.1k
Audience gender
female
94.39%
male
5.61%
Top performing Reels
  1. 11.6k
  2. Went to Harvard Divinity School, and all I got was the audacity to start a beauty company. ✨ Hi. My name is Alexa Christina Rice, and welcome to my new series, Building Beech Beauty, in which I tell you how I build Beech Beauty as I work on building Beech Beauty. I’ve always loved companies that have some sort of social good mission, just as my grandparents did with Ebony magazine, Jet magazine, and the Ebony Fashion Fair. And for me, I really care about the urban environment. 🌎 So Beech Beauty’s mission is to give away a portion of proceeds to organizations that plant trees in low income urban areas. Came up with the idea for Beech Beauty during the last year of my master’s program at Harvard Divinity School. You might be asking, why start a business during this turbulent time? And I don’t have an answer besides, delusion, audacity, back to delusion. 💫 Some days I wake up and think, what am I doing? Other days I remember the legacy my grandparents built and feel like maybe, just maybe, I can carry that forward in my own way. Growing up around publishing icons taught me the power of creating something meaningful, something that speaks to people where they are. 💕 My grandparents saw gaps in representation and filled them. I see a gap in how beauty connects to our environment, especially in urban spaces where green is scarce but needed most. Divinity school taught me to ask the big questions - about purpose, about impact, about what we leave behind. 🤔 Beech Beauty is my answer to those questions. A little audacious? Absolutely. But then again, nothing worth doing ever started from a place of perfect certainty. Please sign up at BeechBeauty.com so you’ll be aware when we launch. 🌳 #buildingbrands #buildingabrand #entrepreneurthing #blackownedbusinessess #fashionfair #ebonymagazine #supportblackowned
    5.2k
  3. 3.7k
Engagement rate benchmark
  • Median
Audience location by country
United States
77.12%
Canada
7.24%
United Kingdom
6.76%
Australia
3.41%
Mexico
0.51%
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5. Orianne | Style Inspiration

United States

📍Los Angeles •elevated and sustainable fashion w/o breaking the bank •beauty •travel • home things @parkst.house 📧 art.ofstyle90@gmail.com

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6. Deziree Varela

United States

Timeless & Sustainable HAIR Founder @hausofblonde.official Educator @hausofblonde.education

Followers
3.6k
Fake followers
13.21%
Engagement rate
2.18%
Average Reel plays
1.2k
Audience gender
female
91.18%
male
8.82%
Top performing Reels
  1. 3.9k
  2. 439
  3. 309
Engagement rate benchmark
  • Median
Audience location by country
United States
94.43%
Mexico
2.51%
United Kingdom
0.56%
Canada
0.56%
Barbados
0.14%
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7. Leah Sullivan 🌿

United States

Sharing my life in LA, sustainable fashion, wellness + travel ☁️ & running a community first social media agency @consciouslymedia work with me ↓

Followers
3k
Fake followers
15.27%
Engagement rate
9.41%
Average Reel plays
798
Audience gender
female
70.69%
male
29.31%
Engagement rate benchmark
  • Median
Audience location by country
United States
88.77%
United Kingdom
1.65%
Canada
1.05%
Spain
0.75%
Brazil
0.6%
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8. Sαgє Mαяɨαн

United States

ˑ 𝚜𝚞𝚜𝚝𝚊𝚒𝚗𝚊𝚋𝚕𝚎 𝚏𝚊𝚜𝚑𝚒𝚘𝚗 ˑ 𝚌𝚕𝚎𝚊𝚗 𝚋𝚎𝚊𝚞𝚝𝚢 ˑ 𝚜𝚎𝚕𝚏 𝚕𝚘𝚟𝚎 ˑ 𝚎𝚖𝚋𝚘𝚍𝚒𝚖𝚎𝚗𝚝 Collabs: sage@roottoritual.com Co-founder @roottoritual (She/her/hers)📍Denver

Followers
2.7k
Fake followers
17.92%
Engagement rate
7.61%
Average Reel plays
4.2k
Audience gender
female
57.34%
male
42.66%
Top performing Reels
  1. 2.6k
  2. 868
  3. 579
Engagement rate benchmark
  • Median
Audience location by country
United States
64.16%
Costa Rica
10.54%
Canada
4.41%
Australia
2.12%
Spain
1.71%
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9. Joy Josephs | JoyfullyEthical

United States

Passion For Sustainable/Second Hand Fashion, Cruelty Free/Vegan Beauty, and Travel New YouTube Video⬇️

Followers
2.7k
Fake followers
28.02%
Engagement rate
2.4%
Average Reel plays
367
Audience gender
female
74.23%
male
25.77%
Engagement rate benchmark
  • Median
Audience location by country
United States
57.35%
United Kingdom
5.52%
Canada
3.52%
Italy
2.38%
Spain
2.38%
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10. Rachel Luellen

United States

I help busy moms gain confidence + build sustainable businesses through simplified selfcare routines. DM for 🆓 beauty consultation

Followers
2.7k
Fake followers
13.96%
Engagement rate
1.02%
Average Reel plays
-
Audience gender
female
82.67%
male
17.33%
Top performing Reels
  1. 5k
  2. 3.6k
  3. 1.9k
Engagement rate benchmark
  • Median
Audience location by country
United States
93.35%
United Kingdom
1.42%
Canada
1.11%
Italy
0.47%
Australia
0.47%

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12. Meg ❂

United States

Beauty lives in every soul, lead with love. Sustainable Fashion & Clean Beauty Advocate Holistic Aesthetician @tmmabeauty Chicago | FL

Followers
2.2k
Fake followers
10.41%
Engagement rate
2.24%
Average Reel plays
4.2k
Audience gender
female
52.75%
male
47.25%
Engagement rate benchmark
  • Median
Audience location by country
United States
95.9%
Italy
0.55%
United Kingdom
0.55%
Puerto Rico
0.27%
Russia
0.27%
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13. Miranda Renée 🧿

United States

🌿 American in Amsterdam + Spain 🍃 Sustainable lifestyle, nontoxic wellness & holistic beauty 🌱 Life with 17 allergies 🧚🏻‍♀️ @allerbskin ✡️🏳️‍🌈🇺🇸🇪🇸🇳🇱

Followers
2.1k
Fake followers
15.61%
Engagement rate
3.84%
Average Reel plays
2.7k
Audience gender
female
44.92%
male
55.08%
Top performing Reels
  1. 39.3k
  2. 30.7k
  3. 18.7k
Engagement rate benchmark
  • Median
Audience location by country
United States
74.41%
United Kingdom
4.66%
Canada
3.84%
The Netherlands
1.92%
Nigeria
1.74%
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14. LESLEY AITKEN

United States

Design Studio // Interiors // Exteriors Creative Director // In pursuit of beauty and a sustainable life ♥️

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15. Juliano Villela/ ESG • Amazon Bioeconomy

United States

Business Strategist | ESG Partner @sirfaustousa Helping purpose-driven beauty brands scale. Sustainable Growth . Scaling brands globally. 🇺🇸🇧🇷🇪🇺🇪🇸

Followers
2.1k
Fake followers
15.93%
Engagement rate
2.22%
Average Reel plays
2k
Audience gender
female
37.71%
male
62.29%
Top performing Reels
  1. 477
  2. 305
  3. 253
Engagement rate benchmark
  • Median
Audience location by country
United States
58.7%
Brazil
32.97%
Mexico
1.09%
United Kingdom
1.09%
Germany
0.72%
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16. Cassie Petrie Eddy

United States

• Stylist @legendsalonanddayspa • Colorist • Extensions Artist • Customized Dimensional Color • Cuts • Davines • Sustainable Beauty

Followers
1.8k
Fake followers
13.01%
Engagement rate
2.05%
Average Reel plays
1.2k
Audience gender
female
78.44%
male
21.56%
Engagement rate benchmark
  • Median
Audience location by country
United States
95.8%
Brazil
0.67%
India
0.5%
Australia
0.34%
United Kingdom
0.34%
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17. Moira - Sustainable Beauty

United States

Sustainable Beauty Obsessed Prioritize Your Self Care 📍 Boston

Followers
1.8k
Fake followers
14.17%
Engagement rate
8.46%
Average Reel plays
2.1k
Audience gender
female
89.11%
male
10.89%
Top performing Reels
  1. What have I learned from a week on mute? Inspired by @worthnotwaste . 1. Black should start with a capital B when referring to the race . 2. The term BIPOC means Black, Indigenous and People of Color . 3. Saying POC when you are intentionally referring to Black people is harmful . 4. I would not have found as many Black accounts if others had not shared or promoted them . 5. Intent vs. Impact. Some people intend to do good though did not have good information first. It is ok to mess up, we all do, if you try to right the wrong . 6. If it feels wrong or you are only doing something because it’s trendy like posting a black square, pause & consult with your gut & or educate yourself about the intent of the movement before you post something on social . 7. I re-learned how closely racism is tied to environmental injustice . 8. Some people process & act in different ways than me. Some share nothing because they are keeping their research to themselves. While some others process in ways like posting business as usual which I found very insensitive #unfollow . 9. I love clean, sustainably packaged skincare though I only own 2 Black-owned skincare products @organicbath & @africanbotanics . 10. @ajabarber explained many companies posted Performative support with 0 plans to make any internal policy changes . 11. I learned how media draws attention to certain community issues over others due to racism & politics . 12. It’s legal for cops to rape women in their custody in 35 states in the USA . 13. Across the USA police are given the largest portion of municipal budgets. I encourage you to write your city councilors asking to reallocate some funding to community services . 14. I discovered & supported @frugalbooks, the ONLY Black-Owned bookshop in Boston . 15. A gf @anniebboyd said you cannot be a feminist & not support Black Lives. @blackafnetflix talks about this, it’s hilarious & informative! Thanks to another gf, @jessfinessedhomes for the rec . 16. I’ve been racist describing people by their race in a story. It’s unnecessary & does not paint a clearer picture to the listener. I’m sorry & promise to check myself & others . We sow the seeds now for a better future
    299
  2. 285
  3. 282
Engagement rate benchmark
  • Median
Audience location by country
United States
64.62%
United Kingdom
9.57%
Canada
5.91%
Australia
2.8%
France
2.26%
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18. wakim the dream 🧿

United States

sustainable style, beauty + self. vintage obsessed. stylist/beauty pro/substack yapper ✨half of @ontastepod 👄 DM for styling / sourcing inquires

Followers
1.8k
Fake followers
18.91%
Engagement rate
10.52%
Average Reel plays
453
Audience gender
female
65.57%
male
34.43%
Top performing Reels
  1. 288
  2. 278
  3. 265
Engagement rate benchmark
  • Median
Audience location by country
United States
85.22%
United Kingdom
2.23%
Philippines
1.03%
Canada
0.86%
India
0.86%
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19. Celina Barrameda

United States

hairdresser / clean beauty / sustainable products / low toxic hair color @sculpture_garden_

Followers
1.4k
Fake followers
13.76%
Engagement rate
7.56%
Average Reel plays
3k
Audience gender
female
78.57%
male
21.43%
Engagement rate benchmark
  • Median
Audience location by country
United States
95.29%
France
0.64%
Brazil
0.43%
Australia
0.43%
United Kingdom
0.43%
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20. Alexander Hair Creatives | Derry NH Loreal Professionnel Salon

United States

L’Oréal Professionnel Team Luxury Hair + Sustainable Beauty ♻️ Expert Cutting • Coloring • Extensions • Keratin 📲 ↓ Reserve your appointment now

Followers
1.4k
Fake followers
5.95%
Engagement rate
2.03%
Average Reel plays
862
Audience gender
female
89.82%
male
10.18%
Top performing Reels
  1. 162
  2. 114
  3. 95
Engagement rate benchmark
  • Median
Audience location by country
United States
95.83%
United Kingdom
0.98%
China
0.98%
Costa Rica
0.49%
Brazil
0.25%

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