Top 20 Fragrance Influencers on Instagram (2025)

We found 110 Fragrance Instagram influencers, identified because they used 'Fragrance' in their bio. Here's the top 20 of them, ordered by follower count. If you want to filter your search (e.g. see only Fragrance influencers in specific countries, with specific audiences, or even the fastest growing Instagram accounts), get a 14-day free trial of Modash!
Last date updated: May 23, 2025. Showing 20 of 110 profiles. To see all results, or run a more specific search start a free trial. Or, learn how to find Instagram influencers.
  • influencer profile picture

    1. Mohamet Mbaye

    United States
    channel icon@swaggy_mo
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    Followers
    527.2k
    Engagement rate
    2.78%
    Fake Followers
    19.94%
    Average Reel plays
    213.7k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #ad
    #sephorasquad
    #monakattan
    modash.io
    Bio
    Fashion | Skincare & Fragrance | Men’s Wellness Visual storyteller bridging fashion, wellness & mental health 📩 Mohametmbaye@gmail.com 📍LA | 🇬🇲x🇸🇳
  • influencer profile picture

    2. ghoul

    channel icon@ghoul.in.japan
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    Followers
    171.4k
    Engagement rate
    5.63%
    Fake Followers
    22.82%
    Average Reel plays
    122.8k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #gothmakeup
    #cbeauty
    #chinesemakeup
    modash.io
    Bio
    コスメオタク🦇 yesstyle: GHOULJP1 ▫️goth asian beauty girlie 🩶 fragrance glazer 💌 ghoul.in.japan@mega-mgmt.com tiktok↓ // pr ok
  • influencer profile picture

    3. Shrikant Shelar

    United Kingdom
    channel icon@travelladdoo_fashion
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    Followers
    166.4k
    Engagement rate
    2.55%
    Fake Followers
    20.46%
    Average Reel plays
    68.9k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #travel
    #mensfashion
    #travelgram
    modash.io
    Bio
    London 🇬🇧 Fashion | Menswear | Travel Fashion Fragrance | Grooming @travelladdoo_cleancare Travel @travelladdoo UK Brand Ambassador @goturkiye
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  • influencer profile picture

    4. Hritik | Perfume Curator

    India
    channel icon@scentwalebhaiyaaa
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    Followers
    78.2k
    Engagement rate
    2.00%
    Fake Followers
    14.31%
    Average Reel plays
    47.5k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #fragrance
    #perfumecollection
    #flankers
    modash.io
    Bio
    Daily Perfume Recommendations⚡️ Fragrance Content Creator 🇮🇳 I Buy From 👉🏻 @sigma.scent Decant Website ⬇️
  • influencer profile picture

    5. Hayley Clough

    United Kingdom
    channel icon@itsonlyhayley_x
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    Followers
    62.9k
    Engagement rate
    3.80%
    Fake Followers
    24.59%
    Average Reel plays
    25.5k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #fragrance
    #anatomyofdreams
    #lavieestbelle
    modash.io
    Bio
    ✨ Fragrance & Lifestyle 🎥 YouTube & TikTok 📍 UK, London ⬇️ Links & More!!
  • influencer profile picture

    6. Anthony Tóth

    United States
    channel icon@atothfragrance
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    Followers
    62.4k
    Engagement rate
    2.94%
    Fake Followers
    20.02%
    Average Reel plays
    137.6k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #perfume
    #fragrance
    #perfumecollection
    modash.io
    Bio
    🔸 Fragrance Reels for Women ✨ 129k on TikTok ✨ 273k on YouTube ⬇️ Links to my favorite perfumes
  • influencer profile picture

    7. Dr Khensani Mashila

    South Africa
    channel icon@adziambei_m
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    Followers
    57.4k
    Engagement rate
    3.52%
    Fake Followers
    20.18%
    Average Reel plays
    25.9k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #shapeyournew
    #thankful
    #goyourownway
    modash.io
    Bio
    Medical Doctor🩺 Lifestyle | Fashion | Automotive Fragrance Enthusiast @evolve__scents ✨🤎 PR/ Enquiries : khensanimashila@gmail.com 📧
  • influencer profile picture

    8. Maiya Nicole | Fragrance & Beauty Educator

    United States
    channel icon@blackgirlssmellgood
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    Followers
    56.4k
    Engagement rate
    7.16%
    Fake Followers
    17.24%
    Average Reel plays
    30.3k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #blackgirlssmellgood
    #perfumecollection
    #instafragrance
    modash.io
    Bio
    🌴 LA Baby 💖 Made for you by @maiyanicole 📰 As seen in: Essence, Elle, Refinery29, The CUT, Harper’s Bazaar, Byrdie, 21Ninety + more
  • influencer profile picture

    9. Afolabi Royhan

    Nigeria
    channel icon@roy_h.a.n
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    Followers
    49.2k
    Engagement rate
    3.06%
    Fake Followers
    17.95%
    Average Reel plays
    15.2k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #explore
    #modestfashion
    #explorepage
    modash.io
    Bio
    modest fashion• lifestyle• fragrance 📍lagos•🇳🇬 📧workwithroyhan@gmail.com shop @lipsleek.ng 🛍️ I yap on frag @sniffwithroy •certified vlogger on yt🎥👇
  • influencer profile picture

    10. Kiki Ziani

    United Arab Emirates
    channel icon@kiki.ziani
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    Followers
    45.8k
    Engagement rate
    3.56%
    Fake Followers
    14.14%
    Average Reel plays
    207.7k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #dubai
    #uae
    #dsm
    modash.io
    Bio
    Consulting| Fragrance Expert | Chemical Collaborating with top brands and celebrities to design unique scents. 📍Dubai |Born in🇧🇪 with🇲🇦🇩🇿heritage.
  • influencer profile picture

    11. Kimberley

    South Africa
    channel icon@mbalibeauty_xo
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    Followers
    42.7k
    Engagement rate
    5.50%
    Fake Followers
    19.98%
    Average Reel plays
    30.6k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #ad
    #luminouslife
    #luminousliferesolutions
    modash.io
    Bio
    📍 Cape Town 📸 Beauty | Fragrance | Fashion 🍒 Gourmand Girl ✉️ mbalibeautyxo@gmail.com
  • influencer profile picture

    12. FW_Fragrances

    channel icon@fw_fragrances
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    Followers
    42.1k
    Engagement rate
    2.27%
    Fake Followers
    10.22%
    Average Reel plays
    29.4k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #fragrance
    #fyp
    #instagram
    modash.io
    Bio
    FRAGRANCE SAMPLES IN LINKS 📧 freddiewilliams1123@gmail.com Fragrance not perfume
  • influencer profile picture

    13. Steven Salaycik

    channel icon@nyyankeesteve
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    Followers
    38.9k
    Engagement rate
    3.01%
    Fake Followers
    16.63%
    Average Reel plays
    2.1k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #fragrance
    #cologne
    #fragrancelover
    modash.io
    Bio
    Trader, Crypto Degen, MMA Junkie, Fragrance aficionado, Sneaker Head, Fashionova, Yankee’s 4eva.Bayonne raised.4x Super Bowl attendee 1 Stanley Cup.
  • influencer profile picture

    14. Rea Riri

    channel icon@reariri_b
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    Followers
    33.8k
    Engagement rate
    9.98%
    Fake Followers
    22.61%
    Average Reel plays
    5.5k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #pretty
    #metime
    #dress
    modash.io
    Bio
    BCom in Banking and Finance 🎓 Part time Model 👗👠👙💅 Your Fragrance plug: Rea’s Fragrances 🔥 TikTok: @reas_fragrances TikTok: @rearirib
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    15. Marcel Andrade

    Spain
    channel icon@marcel.wydaxx
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    Followers
    32.2k
    Engagement rate
    3.33%
    Fake Followers
    18.58%
    Average Reel plays
    9.6k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #lr_moody
    #eclectic_shotz
    #duskmac
    modash.io
    Bio
    Marcel, C♡ Co-founder @emptylove Fragrance Enthusiast👇🏼
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    16. ᴀᴅᴇʟᴇ• ʙᴇᴀᴜᴛʏ ᴄᴏɴᴛᴇɴᴛ ᴄʀᴇᴀᴛᴏʀ

    United Kingdom
    channel icon@theglow_scientist
    envelope iconCheck contact details
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    Followers
    28.6k
    Engagement rate
    4.56%
    Fake Followers
    17.26%
    Average Reel plays
    5.8k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #beautymakeup
    #pinkpinkpink
    #makeup
    modash.io
    Bio
    🕊️ • 𝚂𝚔𝚒𝚗𝚌𝚊𝚛𝚎• 𝙼𝚊𝚔𝚎𝚞𝚙 • 𝙵𝚛𝚊𝚐𝚛𝚊𝚗𝚌𝚎 💭 • 𝙽𝚘𝚛𝚝𝚑𝚎𝚛𝚗 𝙸𝚛𝚎𝚕𝚊𝚗𝚍 • 𝚄𝙺 ✨LookFantastic discount LFTFTGS ✨ ⬇️ cash saving codes
  • influencer profile picture

    17. Sol | Fragrance Reviewer

    channel icon@perfumesiren
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    Followers
    27.9k
    Engagement rate
    4.34%
    Fake Followers
    23.30%
    Average Reel plays
    25.1k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #perfumeforwomen
    #perfumelover
    #nichefragrance
    modash.io
    Bio
    Fragrance Collector & Reviewer | 95k+ on TikTok PR & Collaborations: ap@sollaniagency.com
  • influencer profile picture

    18. Ahmed Juma Bhalo

    Kenya
    channel icon@ahmedjumabhalo
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    Followers
    26k
    Engagement rate
    2.06%
    Fake Followers
    23.31%
    Average Reel plays
    3.1k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #anchor001
    #kenya
    #nairobi
    modash.io
    Bio
    | Swahili News Anchor @kbcchannel1 | Fragrance Lover | Owner @thehouseofbhalo Arabian Perfumes Shop | Suits Model | Emcee |
  • influencer profile picture

    19. Mathilda Holker

    United Kingdom
    channel icon@tillyholker
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    Followers
    19.8k
    Engagement rate
    2.70%
    Fake Followers
    23.54%
    Average Reel plays
    2.8k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #ootd
    #sotd
    #winteroutfits
    modash.io
    Bio
    fashion, fragrances, beauty and lifestyle with a little Pinterest aesthetic 💌 mathildaholker@hotmail.com ✨fragrance page : @thfragrancevault
  • influencer profile picture

    20. Huwey Nihad

    channel icon@huweynihad
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    Followers
    18.8k
    Engagement rate
    2.73%
    Fake Followers
    13.24%
    Average Reel plays
    37.8k
    modash.io
    Engagement rate benchmark
    • Median
    Most used #hashtags
    #fashion
    #beauty
    #makeup
    modash.io
    Bio
    Embrace Authenticity, Celebrate Family, Inspire Wellness 💖 skin. fashion. fragrance. youth 🎀✨ tiktok - @huweynihad