Top 20 Female Sustainability Influencers on Instagram (Aug 2026)

See sustainability creators with possible affiliate signals

We found 76 sustainability Influencers
These influencers mention 'sustainability' in their Instagram bio. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
08/09/2026
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1. Anna Rani Specht | Mode | Qualität

Germany

Quality Over Quantity 🧥👖🪡 • Hochwertige Empfehlungen & Quality-Checks • 5+ years in fashion | Sustainability Mgt📚

@annaranispecht
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Get audience breakdown
Followers
261.8k
Fake followers
14.39%
Engagement rate
3.29%
Average Reel plays
299.7k
Audience gender
female
86.72%
male
13.28%
Top performing Reels
  1. Ich will damit nicht behaupten, dass jedes Kleidungsstück dieser Marken ausnahmslos schlecht ist 😅 Und ich will damit auch nicht vermitteln, dass jede Influencermarke solche Teile verkauft (habe gerade in letzter Zeit ja auch immer wieder Positivbeispiele gebracht - also bitte das Wort Influencer nicht automatisch mit etwas Negativem konnotieren). Aber gerade jetzt, kurz vor Black Friday und der Weihnachtssaison, sehe ich sooo viel „glaubwürdige“ Werbung von genügend Influencern und Marken, bei denen einfach eher mittelmäßige bzw. teilweise aus meiner Sicht sogar minderwertige Kleidungsstücke zu absolut horrenden Preisen angepriesen werden. Und ehrlich gesagt finde ich das teilweise echt dreist. Letztendlich sind es die Kunden und Kundinnen, die am Ende darunter leiden und sich später über teure Fehlkäufe ärgern. Deswegen wollte ich da einfach nochmal ein bisschen drauf aufmerksam machen 🫶 Was sind eure Eindrücke von den gezeigten Stücken?😅 *Übrigens kleiner Fehler als ich den Wollanteil des Karo Kauer Pullovers mit dem des Oh April Pullovers vergleiche - bei Oh April waren es tatsächlich 30% und nicht 20% Wolle (wie auch vorher erwähnt) 🙌 Was allerdings trotzdem nicht allzu viel ist, um wirklich großartig was davon zu merken im Vergleich zu den 70% synthetischen Fasern🥲 #fashiontips #blackfriday #blackweek #discount #offer #zara #ohapril #carmushka #karokauer #leger #lenagercke #winterstyle #christmasgiftideas
    30.6k
  2. Glaubt mir - ich wünschte, ich könnte euch ein positiveres Update geben😅 Hab ich ja teilweise auch schon bei anderen Influencermarken gemacht und ich freue mich über jede noch so kleine positive Veränderung in der Modeindustrie. Aber hier habe ich selbst nach über einem Jahr leider nicht das Gefühl, dass die Kritik wirklich ernst genommen und umgesetzt wurde 🥲 Oder wie seht ihr das und habt ihr (aktuelle) Erfahrungen mit der Brand Karo Kauer Label? #karokauer #deinfluencing #zara #cos #springoutfits
    26.5k
  3. Achja, der alljährliche Winter Sale bei Zara aka die Hunger Games (?) 🫣 Und ich kann es wirklich nicht so richtig nachvollziehen, weil es aus meiner Sicht gerade in den letzten Jahren kaum irgendwas qualitativ gutes bei Zara gab - so viele Teile sind wirklich nur rausgeschmissenes Geld 🥲 Oder wie seht ihr das? Stitch mit @ hande.bo (TT) #zara #zarahaul #deinfluencing #primark #silvester
    21.3k
Engagement rate benchmark
  • Median
Audience location by country
Germany
64.9%
Austria
5.53%
India
4.33%
United States
3.14%
Spain
1.84%
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2. Vidhi | Sustainable Living Enthusiast

India

Learning & Unlearning All Things Climate & Sustainability🌍 Live With Compassion | Live With Less🌼 Composting | Recycling | Bioenzyme | Green Periods🩸

@trashysister_
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Get audience breakdown
Followers
133k
Fake followers
22.05%
Engagement rate
3.2%
Average Reel plays
914.5k
Audience gender
female
60.6%
male
39.4%
Top performing Reels
  1. Things you should know about..👇 JAVI ECOCARE (@javi_officials) 🫟In the past 3 years, Javi has incorporated every logical customer feedback into their business, right from choosing plastic-free packing, thickening their toilet cleaner, to replacing their product label with natural ink 🫟 Their cleaners are bioenzyme based and completely non-toxic 🫟With compostable sachets, they leave no trash behind, and encourage the use of useless empty containers accumulating at home COCO CUSTO (@coco.custo) 🥥This was the second time I spilled foundation on my white jacket, just to show you how effectively Coco Custo removed the stain the last time this accidentally happened 🥥It works amazingly to remove stains from fabrics, silicones like menstrual cups and also stained kitchenware 🥥The laundry detergent has a mild refreshing smell with no artifical fragrance. Kinda smells like Glucon-D which brings back memories 🥥Vegan, Cruelty-Free & Skin Safe, Coco-Custo’s ingredients are biodegradable and non-toxic FOREST LAB (@forestlab.in) 🦠They have all certificates to prove that their cleaners are 99.9% effective and SKIN + PET SAFE 🦠I have successfully cleaned my oxidised copper, my scaly bathroom attachments & my coffee stained t-shirt using Forest Lab 🦠They have recently launched their bioenzyme-based air fresheners that don’t contain any artificial fragrance 🦠Post cleaning, they naturally purify our drains when going down the sink or chhanni 🦠I wish you could smell through the reel how naturally and amazingly fragrant their cleaners are 🦠They leave 100 times lower residue (0.0012% by weight) compared to Indian Standards’ requirement (0.1% by weight) 🦠They support local farmers through procurement of their premium quality Himayalan Soapnuts #EcoCleaningSolutions #SustainableCleaning #GreenCleaningRevolution [biodegradable cleaning products marine life protection, non toxic cleaners respiratory health benefits, eco friendly cleaning brands reducing water pollution, plant based cleaning products indoor air quality, sustainable packaging cleaning products ocean impact]
    338.4k
  2. Find Affordable + Sustainable Consumer Items Here👇 @javi_officials (Cleaners) @ecoconsiousliving (Personal & Home Care) @prezerve.in (Body & Hair Care) @suspire.in (Sustainable Marketplace) @veganday.in (Vegan Milk Products) @aranieco (Home & Personal Care, Gifting) @coco.custo (Detergent, Stain Remover & Cleaner) @barenecessities_zerowasteindia (Personal & Home Care, Gifting) @sochgreen (Sustainable Menstruation) @forestlab.in (Natural Bioenzyme Cleaners) @kamarkattu.ecostore (Personal and Home Care) HOW TO IDENTIFY BRANDS THAT ACTUALLY CARE ABOUT BEING SUSTAINABLE? 🫆They may not be perfectly sustainable (packaging may not be plastic-free, all raw materials may not be locally sourced, but they’re transparent about it and always open to communication 🫆They’ve evolved over the years by incorporating improvements offered by regular customers 🫆They don’t lightly use words like « sustainable » or «eco friendly », instead they furnish reports and data showing how they have achieved sustainability in their production and their product #fairpricedeco #sustainablecostdifference #ecoalternativevalue [sustainable product cost premium, why are eco-friendly goods more expensive, price difference sustainable vs conventional products, value of sustainable manufacturing vs mass production, sustainable goods pricing explained]
    248.9k
  3. Extended List of Recyclers Across India Here 👇 https://shorturl.at/RpbqD (Also in Bio) HOW YOU CAN HELP STRENGTHEN THIS LIST👇 📋There is an open-to-followers tab in this Google Sheet by the name of AAO FEEDBACK DO! 📋Anything that you think will help improve this list, whether it’s by recommending more collectors, sharing recycler feedback or adding another column to the list, sabkuch mujhe vahan batao! ❤️Huge thanks to @useful_human_being and @sonikabhasin for curating an updated list of recyclers across India🙏🏻. Found many more collectors because of you two🤗 DATA SRC👇 📁npr.org (How Big Oil Misled The Public Into Believing Plastic Would Be Recycled) 📁sciencedirect.com (Microplastics in maternal blood, fetal appendages, and umbilical vein blood) 📁ilo.org (Hazardous exposures to plastics in the world of work) #plasticpollution #circulareconomy #plasticrecycling [soft plastic recycling, recyclable symbol meaning, plastic recycling limits, circular economy plastic barriers, plastic waste vs recycling effectiveness] Image & Video Credits: @recircle.in , @satopradhan.store , @greensolefoundation
    211.3k
Engagement rate benchmark
  • Median
Audience location by country
India
67.64%
United States
10.43%
United Kingdom
4.14%
Australia
1.99%
Canada
1.69%
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3. Devanshi Majmudar

India

Eternally curious Professional why-asker Curly & proud 👩🏻‍🦱 | Sustainability 🌏 Centrist I’m so happy you’re here! Contact me-work.devanshi@dreabee.com

@devanshimajmudar
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Get audience breakdown
Followers
124k
Fake followers
17.74%
Engagement rate
4.13%
Average Reel plays
86.2k
Audience gender
female
47.54%
male
52.46%
Top performing Reels
  1. Woke up with a historic epiphany… One of the richest countries in the world Singapore celebrates 9th August as their National day, hosts huge galas and lights firecrackers to celebrate the day they were expelled from a nation that now has half its GDP and is still battling corruption and poverty. But we must learn from Lee Kuan Yew when he said "Be firm, be calm. We are going to have a multi-racial nation in Singapore. We will set the example... Everybody will have his place. Equal. Language, culture, religion." #history #singapore #malaysia #singaporehistory #leekuanyew
    1.9M
  2. Fun fact: blouse in the sari is a colonial import. We don’t even remember the things we don’t remember. When did clothes become about one’s morality, character and dignity? #indiabeforecolonization #indianclothes #fashion #colonialhangover
    272.7k
  3. Ancient Indians = Science Paglus #qutubminar #udaygiricaves #ironpillar #indiabeforecolonization #indian
    190.6k
Engagement rate benchmark
  • Median
Audience location by country
India
91.57%
United States
2.71%
United Arab Emirates
0.9%
United Kingdom
0.9%
Germany
0.6%
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4. Tessa Nelissen

◇ Creating illustrations, character art and a comic ♡ Profound lover of cats, plants & sustainability🌱 ♤ Dutch 🇳🇱 living in Norway 🇳🇴

@jessali_tn
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Get audience breakdown
Followers
105.5k
Fake followers
23.25%
Engagement rate
2.62%
Average Reel plays
32.6k
Audience gender
female
77.35%
male
22.65%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
27.05%
Brazil
5.98%
France
5.56%
Italy
4.73%
United Kingdom
3.99%
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5. Rada Scott | imperfect sustainability 🌿🇬🇧

United Kingdom

🌿sustainable living tips + DIY skincare + cooking from scratch + growing food 📰 weekly news to inspire hope 📢 Eco activism ✉️ ecowithrada@gmail.com

@ecowithrada
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Get audience breakdown
Followers
71k
Fake followers
12.24%
Engagement rate
2.71%
Average Reel plays
9.3k
Audience gender
female
80.17%
male
19.83%
Top performing Reels
  1. Our forests, rivers, soils, and the countless species we share this planet with cannot endure without limits. It’s time to take a stand for nature. Today. Take action via the link in our bio. #climatechange #climatecrisis #co2 #handsoffnature💚 #handsoffnature
    107.6k
  2. Share if YOU care! The climate crisis is here and now. Stand up for people and nature. Take action on the link in our bio.
    71.8k
  3. Cheap fashion isn’t cheap. That €5 T-shirt comes with hidden costs – just not for the brands selling it. The real price is paid elsewhere. Fast fashion giants keep prices low by relying on overproduction, poverty wages, unsafe working conditions, and global supply chains where responsibility is pushed out of sight. Garment workers pay with their health and safety. Communities around the world pay by managing exported textile waste that was never designed to last. The planet pays through pollution, resource waste, and endless overproduction. This is not about individual choices. It’s about an industry model that prioritises profit over people and the planet. Prices should reflect real costs. Fast fashion brands must be held responsible for the harm they cause – from production to disposal.
    17.7k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
37.48%
United States
26.67%
Canada
4.87%
Australia
3.99%
Germany
3.03%
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6. Sophia Toomb

United States

probably outside 🌀🥾🏔️ hiking | travel | sustainability | outfits 📍san diego • UGC creator • @travelersforgood 💌sophia@moda-verde.com

@sophiaxverde
@sophiaxverde
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Get audience breakdown
Followers
69k
Fake followers
17.26%
Engagement rate
2.46%
Average Reel plays
39.8k
Audience gender
female
76.18%
male
23.82%
Top performing Reels
  1. hiking 5 days to Machu Picchu 🇵🇪 hiking along the Salkantay Trek to one of the seven wonders of the world was quite literally an adventure of a lifetime! trekking through cloud forests, over mountain passes, and sleeping in king size beds along the way is my definition of a perfect trek 🙂‍↕️ Peru has been magical so far ✨ #peruhiking #outdoorsygirl #salkantaytrek #hikinggirls #machupicchu
    199.6k
  2. back in Iceland 🌀🇮🇸🌋 can’t believe I’m here for the second time and I’m so stoked to explore the Highlands! Renting a 4x4 camper to make it over F-roads and river crossings with ease 🙂‍↕️ Plus, this time we’re completing the famous Laugavegur trek at the end of the trip and it’s going to BLOW OUR MINDS 🌋 #icelandhiking #outdoorsygirl #naturegirl #hikinggirls #hikinggirl #icelandtravel #icelandhighlands
    126.2k
  3. couples who hike together stay together ❤️‍🔥 📍The Narrows, Zion National Park yes, I did match my outfit to the gear rentals what about it!!! #thenarrows #narrowshike #zionnationalpark #hikinggirls #hikingcouple
    89.7k
Engagement rate benchmark
  • Median
Audience location by country
United States
74.95%
United Kingdom
6.19%
Canada
2.74%
Australia
1.72%
Mexico
1.62%
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7. Yogita khanna

India

Effortless Fashion | Rooted in Sustainability THRIFT | DIY’S |MARKET VLOGS Dm for paid collaborations Yogitakhannabusiness@gmail.com 💌

@yogitakhannaofficial
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Get audience breakdown
Followers
68.4k
Fake followers
12.71%
Engagement rate
2.5%
Average Reel plays
56.3k
Audience gender
female
92.33%
male
7.67%
Top performing Reels
  1. Transformed basic tank top into Cutest bow top 🎀 . . [ bow top , diy top , hand embroidery , thread embroidery , bow embroidery , top transformation , cute top diy , pinterest bow top , pinterest cute girl aesthetic , diy ] #bowtop #diy #handembroidered #threadembroidery #bow #cutetop #pinteresttop #viraltop #pinterestgirl #handembroiderywork #cutetop #pinterestaesthetic #sarojininagar #sarojininagarmarket #fyp #fashion
    45.7k
  2. Best boots shops in sarojini nagar #boots #boot #shoes #leatherboots #thighhigh #affordableboots #wintershopping #shopping #winter #sarojininagar #sarojininagarmarket #longboots #ankleboots #explore #fashion #trending [ boots , winter boots , long boots , sarojini nagar market ]
    25.2k
  3. Transformed my ₹250/- vali sarojini denims into pinterest bow denims under ₹100/- . . Price breakup :- 1. 2 packs of ribbon - ₹60/- 2. Fabric glue ₹17/- . . #jeans #bow #denims #transformation #diy #girl #pinterest #pinterestideas #diycrafts #pinterestaesthetic #bowwow #pink #pinkaesthetic #softaesthetic #pinterestideas #fashiondiy #fashion #sarojininagar #sarojinimarket #sarojininagarmarket #ribbon #ribbonbows #diybyyogitakhanna [ diy jeans , jeans transformation , bow jeans , bow aesthetic , cute jeans , cute outfit , pinterest girl aesthetics , pinterest inspired , cute girl aesthetic , jeans diy , ribbon 🎀 ]
    20.8k
Engagement rate benchmark
  • Median
Audience location by country
India
92.76%
Nepal
1.29%
United Arab Emirates
0.9%
United States
0.73%
Pakistan
0.56%
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8. Rachel’s Room

United States

♻️ Sustainability in Style ♻️

@rachels_room_art
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Get audience breakdown
Followers
48.2k
Fake followers
11.46%
Engagement rate
2.23%
Average Reel plays
29.9k
Audience gender
female
53.25%
male
46.75%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
84.39%
Brazil
2.31%
Mexico
1.73%
France
1.73%
United Kingdom
1.73%
profile picture

9. Sarah Bassett | Sustainability + Climate

Australia

🤝Your new sustainable bestie 🌏Science communicator 📍Sydney Please DONATE to help build climate resilience in global south 👇👇

@sustainable_sarahb
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Get audience breakdown
Followers
47.6k
Fake followers
13.46%
Engagement rate
20.38%
Average Reel plays
5.9k
Audience gender
female
86.06%
male
13.94%
Top performing Reels
  1. How do you fight fake news?
    203.7k
  2. Eco anxiety 🤝 Sustainability optimism How do you stay positive (and sane!) when it’s so easy to spiral or give up?
    86.3k
  3. Low prices often mean someone somewhere is paying the price that we aren’t. Whether it’s farmers, crop pickers, fast fashion workers, overworked warehouse employees or the natural world - there are external costs that we (and many businesses) are not paying. These are known as negative externalities. Negative externalities are the costs that don’t get factored in when we tap for a purchase. While a polyester fast fashion top might cost us $8, that doesn’t take into account the underpaid worker who made it or that it’s going to pollute our environment (and potentially our food chain!) for hundreds of years. Voting with our money is one of the most powerful ways we can shape the world around us, so what are you voting for? #ethicalliving #sustainability #environmentallyfriendly #zerowaste #ecofriendly
    43.6k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
35.18%
United States
24.72%
Australia
15.59%
Canada
4.82%
New Zealand
2.05%
profile picture

10. Annika MalacinSKI

Finland

🇺🇸 Nordic Combined skier • Colorado/Finland/Norway📍 • Fighting for equality in my sport 🎀 • Sustainability enthusiast 🌱 💌 Annika@possibletalent.com

@annika.malacinski
@GLIMPSE-FILM
Check contact details
Get audience breakdown
Followers
37k
Fake followers
11.08%
Engagement rate
3.7%
Average Reel plays
32k
Audience gender
female
49.12%
male
50.88%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
63.74%
Finland
17.68%
Norway
2.7%
Austria
2.2%
Germany
2%

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11. Kayt Martinez

United States

30 ✶ Denver ✶ Aquarius Coloful midsize fashion ✶ knitting & sewing ✶ lifestyle ✶ outfit repeating & sustainability ✶ cat mom ✶ tomfoolery

@kaytmartinez
@ditacrunch
Check contact details
Get audience breakdown
Followers
32.3k
Fake followers
13.28%
Engagement rate
2%
Average Reel plays
10.6k
Audience gender
female
96.76%
male
3.24%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
77.1%
United Kingdom
5.2%
Canada
5.05%
Australia
2.28%
Mexico
1.56%
profile picture

12. allison k | everyday eco habits

United States

◗ thrifter ◦ recovering zero waster ◦ eco myth-buster ◗ infusing sustainability with ~sciencey nuance~ ☻ ↓ YOUTUBE + DISCOUNTS ↓

@allisonfromearth
@allisonfromearth
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Get audience breakdown
Followers
26.7k
Fake followers
21.67%
Engagement rate
68.98%
Average Reel plays
10.8k
Audience gender
female
94.63%
male
5.37%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
42.41%
United Kingdom
9.01%
Canada
7.45%
Australia
6.89%
Germany
2.6%
profile picture

13. Aya Mura・ 綾

Australia

𝙠𝙮𝙤𝙩𝙤/𝙨𝙮𝙙𝙣𝙚𝙮/𝙢𝙚𝙡𝙗𝙤𝙪𝙧𝙣𝙚 (tatamiandme) • small living, sustainability and japanese design • a pocket of home on the internet

@ayamura.co
Check contact details
Get audience breakdown
Followers
25.2k
Fake followers
13.16%
Engagement rate
2.44%
Average Reel plays
24.9k
Audience gender
female
82.62%
male
17.38%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
28.43%
United States
14.65%
Japan
11.25%
United Kingdom
4.84%
Germany
3.86%
profile picture

14. Joy Malonza | Ethical Tourism, Sustainability & Afro-romanticism

United States

☎️ social media @nycmayor 🦋 contact@byjoymalonza.com ⚽️ Around the World Cup | NYC 🔍 views my own

@joy.malonza
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Get audience breakdown
Followers
25k
Fake followers
13.32%
Engagement rate
2.23%
Average Reel plays
10.9k
Audience gender
female
63.42%
male
36.58%
Top performing Reels
  1. And the canvassing isn’t over either!! Tomorrow, Sunday Nov 2nd, we’re breaking the record for the biggest canvass marathon. Sign up at zohranfornyc.com and bring ALL your friends! See you there! @damballa.nyc #zohranformayor #zohranmamdani #zohranfornyc #canvassmarathon #canvassing #damballaclub
    76.5k
  2. Example #684849 of how tourism so often mirrors colonial exploitation: Recently, Richard Hart of Green Rhino claimed that Mexico City “doesn’t have bread culture”—a statement that conveniently justifies opening his version of the “world’s best bakery” in a city whose existing food traditions he dismisses with open contempt. This is a familiar pattern within the world of tourism: devalue local culture → position yourself as the solution → frame it as a civilizing mission (aka Richard’s bread coming to save Mexico from “those ugly cheap tortas”) then extract profit from the very place you claim is so deeply lacking. Unsurprisingly, his bakery is designed to cater to a foreign clientele—tourists and expats whose spending enriches wealthy business owners, while local food systems and everyday cultural institutions are treated as invisible, inferior, or unworthy of recognition. Mexico City does not lack bread culture. It lacks protection from an extractive tourism economy that rewards outsiders for “discovering” what local communities have sustained for generations. If you’re visiting Mexico City, do what ethical tourism practices call us to do:support what already exists. When I visited the iconic neighborhood staple Pasteleria La Ideal, I remember being so deeply overwhelmed with the choices of different types of breads that I had to get help just organizing my thoughts. I say all this to say: Richard Hart, Mexico does not need your bread. Thank you. #EthicalTravel #MexicoCity #TourismIsColonial #FoodCulture #Gentrification #CulturalErasure #Panadería #TravelPolitics #SupportLocal #richardhart #mexicocitybakeries #panaderialaideal #pastelerialaideal
    41.1k
  3. 3 things to remember: 1) Stop labeling countries in the Global South as “cheap” 2) Solidarity with the Indonesian working class and 3) Everything is connected and affects you 💕 #indonesiaprotests #indonesiatourism #labordayusa #cheaptraveldestinations #solidaritywithstrikingworkers #baliischeap #ethicaltourism #ethicaltravel #sustainabletourism #ethicaltourismwithjoy
    28.2k
Engagement rate benchmark
  • Median
Audience location by country
United States
74.66%
Kenya
3.47%
United Kingdom
1.51%
Spain
1.36%
Canada
1.36%
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15. EMILY REDFERN | Adventure Travel & Sustainability

Australia

🌿 Let's explore the world while protecting it conservationist, storyteller & mother 🎥 Director @voyagermediaco 📍Currently in Perth, WA

@emily_redfern
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Get audience breakdown
Followers
24.8k
Fake followers
11.34%
Engagement rate
12.6%
Average Reel plays
54.2k
Audience gender
female
48.62%
male
51.38%
Top performing Reels
  1. Nature gives a great example how things can be beautifully simple. And how things that are simple are the most natural way of being ✨ 📍Lake Matheson, West Coast, NZ #newzealand #southislandnz #travelnz #lakereflection #sunrisephotography #travelblogger
    2.4M
  2. A core memory from a time that wouldn’t have happened if I hadn’t taken the risk ❤️‍🔥🏔️✨ Imagine the amount of people missing out on life just because they are too fearful of the unknown. If it’s you reading this now then I’m telling you JUST GO FOR IT 🙌🏼 📍Cadini di Misurina, Italy #beautifuldestinations #mondaymotivation #dolomites #sunset #traveltheworld #travelblogger
    810.2k
  3. The majestic fjords of New Zealand ✨ I really didn’t know what this place was, I had never been to fjords in other parts of the world and videos I had seen were always gloomy and grey. So to see this scene with clear skies was just absolutely breathtaking. I highly recommend doing a tour to see all mountains & waterfalls in their grandeur. They really make you feel so small 🏔️🚢✨ 📍Milford Sounds, Fjordland Tip: Don’t park at the last car park! It’s super expensive and theirs a free one a 10 minute walk away 👌🏼
    219.6k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
56.17%
France
6%
Australia
5.32%
United States
4.87%
Malaysia
3.62%
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16. Aashna Shah

India

Sustainability | Dance Chief Operating Officer: @qsimpact Co-founder: @earthquest_official Regular Classes • Workshops • Bridal Solos

@aashna_shah12
@anartana6074
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Get audience breakdown
Followers
19.5k
Fake followers
22.08%
Engagement rate
52.8%
Average Reel plays
88.8k
Audience gender
female
70.77%
male
29.23%
Top performing Reels
  1. Indian dances 🇮🇳 w/ @aashna_shah12 @nayanika_shetty
    2.7M
  2. Ghaghra ✨ FINALLY uploading content from my favs @shubhamkediaaa @shreyaguptakedia sangeet! Lots more to come! What you do when you get so many beautiful girls who can dance! 🫶 Choreography: @aashna_shah12 @nayanika_shetty Event planners: @shreem_events Decor: @houseofvivaah @wedmegood @bollyshake @danceoftalent @indianbestdancer @weddingsutra @weddingz.in #dance #sangeet
    2.2M
  3. કોણ khalasi? 🔍 Dancers: @aashna_shah12 @forramoza @jahnvidoshi_ @manaunadkat @vishrut.dance & yours truly ❤️ Costumes: @klassiccostumesmumbai Videographer: @ausee.art PS: @ausee.art changed the sky and colors completely & that too so beautifully 🫶🏼 #khalasi #meninskirts #jainilmehtachoreography #adityagadhvi @adityagadhviofficial @achintstagram @cokestudiobharat
    1.5M
Engagement rate benchmark
  • Median
Audience location by country
India
72.69%
Canada
7.59%
United States
6.21%
United Arab Emirates
1.93%
Australia
1.66%
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17. Mayce Gray Gauthier

United States

Born to jest forced to joust — LA based Sustainability, fashion, home, lifestyle @bigblondeandlittlered on YT maycegray@pearpop.co

@maycegray
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Get audience breakdown
Followers
15.9k
Fake followers
25.91%
Engagement rate
10.48%
Average Reel plays
8.8k
Audience gender
female
48.55%
male
51.45%
Top performing Reels
  1. we’re still somewhere in Greece pretending we’re in Mamma Mia #GirlsTrip #eurosummer
    315.3k
  2. Everything is romantic with @bigblondeandlittlered
    86.4k
  3. DAY ONE- “MISS VALENTINE” In a small town, the seven most loveliest girls compete for the title of Miss Valentine 2026. The judges are tough, the competition is thick, and there’s three people in the crowd. Who will take the crown? I competed for Miss America in 2013, and this shoot has been on my vision board since the first ever annual Valentine’s Day series. I knew I needed to bring these iconic girls on to this shoot and I am so glad I waited to create this with them this year. Creative direction by Miranda Morris Starring @jadeybird @gucciganggabi @bellaagolden @domrobxrts @vanillamace @mickyygordon and @maycegray Photographed by @wavykirt Assisted by @oliviaborch In partnership with @peerspace Gown by @shophouseofbia Wig by @neciashairstyling installed by @asapashleyhair
    43.9k
Engagement rate benchmark
  • Median
Audience location by country
United States
89.35%
United Kingdom
0.8%
India
0.71%
Indonesia
0.62%
Mexico
0.62%
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18. karlie

United States

+ climate justice, plants, ethical fashion + imperfect sustainability 📍portland, or ✉️ imperfect.sustainability@gmail.com

@imperfect.sustainability
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Get audience breakdown
Followers
15.4k
Fake followers
15.69%
Engagement rate
2.85%
Average Reel plays
10.2k
Audience gender
female
92.89%
male
7.11%
Top performing Reels
  1. Low-waste swaps I’ve been able to make while living in a small apartment! Share any other suggestions you have in the comments! Like & follow for more sustainability content!
    34.5k
  2. Did you know most wrapping paper isn’t recyclable? If wrapping paper has glitter or is metallic/ shiny, that means it is laminated and not recyclable! You should use up what you have (rather than throwing it away before being used), and then try out a more sustainable wrapping method! Furoshiki wrapping cloths are a traditional Japanese method of wrapping items and packages! You can use fabric scraps, scarves from a thrift store, dish towels, or any fabric you have access to! Like and follow for more sustainable tips for your holiday season!
    28.3k
  3. These are 3 of my favorite sustainable swaps that I’ve purchased! This video is NOT to say you need to buy these items to be sustainable! These are items that I have loved using, and I suggest them if you are looking to make swaps in these areas! 😊 Like & follow to learn about more ways to make your home a little more sustainable!
    13.2k
Engagement rate benchmark
  • Median
Audience location by country
United States
45.42%
United Kingdom
15.79%
Australia
6.3%
Canada
6.3%
India
1.89%
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19. Francesca Kennedy Wallbank

United Kingdom

💧 Founder of @h2osqd 💚 Sustainability consultant 📩 hello@h2osqd.com

@cheski.kw
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Get audience breakdown
Followers
14.3k
Fake followers
21.06%
Engagement rate
6.02%
Average Reel plays
40.8k
Audience gender
female
39.79%
male
60.21%
Top performing Reels
  1. VODIFY your life ™️ ✌🏻 When you come up with some ace marketing then realise the @bbc now owns it.. Thank you for leading us to a win @nick.showering 🥂 #theapprentice #vodify
    3.5k
  2. Backstage antics from the @apprenticeuk You’re Fired show ✨ I created personalised @h2osqd water bottles for each of the panelists - I asked the @bbc if I could hand them out on the show but they wouldn’t allow me to as no-one had asked previously so there wasn’t a procedure in place!! A true business person takes EVERY opportunity they can to get their brand out there 💪 #theapprentice#h2osqd
    3.1k
  3. I leave with my head held high, without investment from Lord Sugar but with much more than that. I went into this process without a game plan instead, a sustainable business plan and the will to prove that I could put my absolute all into every task. It’s been the most surreal time of my life, from creating toothbrushes, games, V0DIFY and fishing in Cornwall, these are times I will cherish. And honestly, thank YOU all for your positive messages that I receive everyday, your support has helped me more than you’ll ever understand. I’m still on the look out for an investor for my business TheCarbonFootprintCo, someone who understands sustainable business and wants to grow a green future. So if that is you, then please do get in touch. Cheski x #theapprentice
    3k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
87.37%
United States
2.2%
Spain
1.63%
Ireland
1.23%
Australia
0.78%
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20. Emily Chan

United Kingdom

Sustainability editor, writer and consultant ♻️ Contributing Sustainability Editor @britishvogue 💌: emily@emilychan.co.uk

@chan_ely
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Get audience breakdown
Followers
14.1k
Fake followers
12.76%
Engagement rate
6.27%
Average Reel plays
5.6k
Audience gender
female
84.49%
male
15.51%
Top performing Reels
  1. Anyone who knows me knows I’m a constant outfit repeater anyway, but for the #VogueRewear challenge, editors, designers and other members of the Vogue community have been showing how they rewear one piece in their wardrobe in multiple ways. Here’s me showing how I wear my @RaeyOfficial skirt in 6 different ways. 🎥 @HanRDaly 💫
    15.7k
  2. Good question. Short answer: it’s complicated. That’s why we’re launching a new series, Decoding Sustainable Fashion by @chan_ely and @sophfei, where we’ll be answering the most burning questions people ask us as journalists about sustainable fashion: vegan leather or real leather? Natural fibers or synthetics? Are upcycled plastic bottles as materials sustainable? We’ll be answering all of these and more, so if you have any Qs, ask them in the comments and follow along! 🕵🏻‍♀️🕵🏻‍♀️ P.S. We know everyone defines sustainable fashion in their own way, let us know what it means to you. #sustainablefashion #sustainability #ecofashion #fashion #sustainableliving #style
    1.8k
  3. My first cover story! For @BritishVogue’s sustainability-themed January 2024 issue, I had the privilege of sitting down with @EmmaWatson to talk about her early adoption of ethical and eco-conscious fashion, her decision to take a step back from acting, and why she’s now focusing on her “inner scorecard”, among other things. “Activism is about connection, community and joy,” she told me, “because what is joyful is sustainable – what you love to do is something you can do for a long time. And that’s what we need.” Read the full story in the link in bio and on newsstands from Tuesday 🗞️ Thanks so much to @OEMarks, @GilesHattersley and @Edward_Enninful 💚 #EmmaWatson photographed by @CharlotteMWales and styled by @PoppyKain, with hair by @EugeneSouleiman, make-up by #KanakoTakase, nails by @TrishLomax, set design by @MaxBellhouse, movement director @EricVonChristison and production by @FaragoProjects, with thanks to Laura Ingall and Alexander Young.
    1.6k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
41.12%
United States
17.42%
France
4.94%
Italy
3.06%
Denmark
2.95%

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